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Lockdown Lifts Usher in a Big Data Experiment for Retailers

The phrase ‘unprecedented times’ has been used so much in reference to the Coronavirus that it can seem like an empty cliché. We have after all been presented with new extraordinary circumstances on a daily basis for months on end. Now,...

Good Email Practice That Delivers Customer Value

Just a 5 percent increase in customer retention can increase a company’s profitability by 75 percent; and for most marketers, this is not news. Customer experience and loyalty have lately been brought into the epicentre of marketing operations, as the coronavirus...

Ageas UK Appoints new Customer Operations Director

Insurance firm Ageas UK has appointed new Customer Operations Director to take over responsibility for front lines and service operations alongside the business-wide customer service strategy. Former Chief Customer Officer, Ant Middle, now CEO of Ageas UK has created two new...

The Symbiosis of CX and EX: A Path To Human Experience

2020 – A global crisis or a valuable lesson? 2020 has been a tough year so far, but at the same time, it should be considered as a year of wisdom for professionals who choose to focus on the sociological...

One Way to Fix 10 Common Headaches of Digital Transformation

Companies are now under intense pressure to review what they do and how they operate, which for many includes big technology shifts, including, better use of digital channels, automation and cloud technologies. But, there’s a problem. It seems as though many...

How to Be Prepared for Emerging Customer Needs in a Post COVID-19 World?

Take time now to prepare for change and get ahead of the curve by anticipating the evolving needs of your customers. A common understanding of customers’ needs and a consistent method for measuring those needs is critical for businesses to...

Building CX Knowledge in Arabic: An Interview with Olga Budieri

Olga Budieri is Global Head of Customer Experience at Dubai-based international express, mail delivery and logistics services company Aramex. As a globally certified professional with more than 10 years in the logistics and transportation industry, Olga has recently started her...

Why is It Going to Get Much More Difficult to Build and Maintain Brand Loyalty?

2020 is going to be remembered as a time where customer loyalty took a major hit, closing borders and lockdowns affected the three foundations of brand loyalty: trust, confidence, and availability. While some economies open up and the stock market...

All Ears: Sense and Listen Before You Get Back To Business

The unprecedented COVID-19 crisis has shaken the world to the core. Many organisations managed to carry through by shifting online while many others had to stop with their business entirely. Regardless of the position companies found themselves in due to the current...

The Role of Voice-enabled Technology in Business Today

We are in the early stages of witnessing the convergence of voice-enabled technology into business. The technology has already entered our households in the last decade of sorts and there is tremendous growth to capitalise on that by several companies with...