Category: CXM blog

The first-ever USCX Awards are open for entries

Our colleagues from Awards International are unstoppable on their mission of hosting the largest, and most impactful CX Awards on the planet. This time, they surprised us by announcing the first-ever US Customer Experience Awards.   ðŸŽ‰ The Customer Experience Magazine team is here to support our...

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A star on a desk represent a customer-first mindset.

How to develop a customer-first mindset?

The CXM team gathered many articles on the importance of CX in today’s world. With this comprehensive guide, we further develop that initiative by providing expert tips on developing a customer-first mindset. Following the economical and societal uncertainty, most brands now...

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A compass and a map represent the customer journey management.

What is customer journey management?

After exploring the topic of the customer value journey, it’s time to take into account the process of measuring, tracking, and optimising the provided experiences. Customer journey management is an approach to delivering seamless experiences to your customers across all...

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Two people look at the map that represent customer value journey.

Your guide to the customer value journey

Following the initiative to cover CX basics in a series of articles, CXM talked a lot about the topic of the customer journey in the last couple of months. Today, we further explore the subject and give more details on...

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A photo shows wooden blocks formed in order to represent the brand value chain stages.

What are the essential brand value chain stages?

In the last couple of months, CXM welcomed new team members to redefine itself and create a true CX community from the insight out. During several meetings where we discussed our mission and vision, we gave a lot of thought...

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personalized experiences for Gen Z

Three ways to create personalized experiences for Gen Z

When it comes to customer experience, the newest generation of users is set to disrupt the status quo. Defined as anyone born after 1996, Generation Z has different brand expectations, including a ruthless quest for truth, and is poised to...

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A woman speaks over a megaphone about a customer-focused revolution.

It’s time to challenge the monopoly and start a customer-focused revolution in e-commerce

It’s a given that the pandemic has been good for the tech giants. The entire GAFAM group, Google, Apple, Facebook, Amazon, and Microsoft have seen profits continue to surge. Apple, Alphabet and Microsoft made $57bn of profits in the last...

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A man perform last-mile delivery of a food package.

What can customers expect from last-mile delivery over the next five years?

Research shows that online shopping has increased considerably over the last 18 months. According to Statista, in February 2021, 75% of people were shopping online more than in March 2020 pre-pandemic. Demand has risen and so have consumers’ expectations of...

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The banner shows important information about the CX day at CXM.

Real talk at CXM: join our interactive CX day celebration

Are you ready for this year’s CX day? Join CXM in celebrating this important day and actively participate in an event organised to connect professionals around the world! The 5th of October this year could be the best one ever. Wonder...

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An illustration of people coming out of a phone, satisfied with a brand's loyalty programme.

How to make your loyalty programme personal

It has long been established that customer loyalty is the driving force behind the most successful brands on the market. The companies that understood the importance of building trusting relationships with customers have grown and expanded over time. They have seen the...

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