Category: Features

CXDay Spotlight: Interview With Faran Niaz

Faran Niaz is a global CX professional with a proven track record in banking and financial industry. Faran is an accomplished Customer Experience, Digital Transformation & Change Management Expert, as well as a CX Judge, Trainer and speaker on various...

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CXDay Spotlight: Interview With Rachel Williams

As a part of CXM campaign for CXDay, we had the opportunity to speak with CX professionals, small and large businesses to share their story and spread the word about their greatest achievements and milestones in CX. In the first...

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Customer Experience or Customer Engagement: What’s the Difference and How Do You Truly Engage?

Customer experience is traditionally focussed on flexing what you do to meet customer expectations. Achieving a great customer experience and maintaining it, needs ongoing focus and visibility of: Strong employee engagement with customer vision & strategy embedded into the DNA of the...

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Fast-tracking a Remote Workforce: What’s Next for IT Teams

The COVID-19 pandemic has changed the world of work forever. Teams became virtual overnight. Employees embraced collaboration tools and video conferencing technology as part of their new day-to-day. Organisations have moved huge sections of their business online much faster than...

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Human Customer Service Is A Major Opportunity For Customer Experience

With digital transformation and unexpected events such as the current pandemic, customer service calls’ volume keep increasing. Companies that get caught into obsessing on costs invest in strategies that will back-fire and miss out the major opportunity that human customer...

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Why Cybersecurity Should Be a Boardroom Issue

Cyberattacks are big business for criminals. Which is why, if you sit in a boardroom today, you should be making cyber security your business. It is no longer enough to leave the issue to your IT team. Managers need to understand...

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Reinventing CX Analytics With Alternative Data Sources

Optimising your customer journey is crucial for higher conversions, better engagement, and maximum retention. Around 86 percent of customers have said that they are willing to pay more if offered a better CX. Hence, customer experience analysis is a powerful business...

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Harnessing Great Customer Feedback to Help Grow Your Business

  So you’ve worked hard on your customer experience. You think your customers are happy with the service you’ve provided. That’s great! But wouldn’t you rather KNOW that they were happy? Wouldn’t you rather everyone knew? There are plenty of options...

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Road to Recovery – Click & Mortar vs Brick & Mortar

As lockdown has been incrementally lifted and the good weather has rolled in, there’s been a return to some semblance of normality. Pubs are welcoming patrons, shoppers are back in stores and many businesses are returning to normal operations. During...

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How Can Retailers Prepare For Uncertainty?

In a normal year, retailers would be deep in Black Friday, Christmas and the January strategy execution. This year, however, is anything but normal, making it nigh-on impossible to plan so far ahead of time – even in China, where...

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High-Quality Customer Service in ‘The New Normal’ – Driven Entirely By the Cloud

The ongoing migration to cloud contact centres is continuing apace. Even before the pandemic, analyst, Gartner’s Magic Quadrant for the Contact Center as a Service (CCaaS) landscape was projecting that by 2022, CCaaS will be the preferred model of adoption...

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Agency Of The Future – Better Serving Clients

When people talk about ‘the agency of the future’ they’re really pointing out what needs to change with ‘the agency of the present’. It’s particularly pertinent in times of great change, and a global pandemic is about as big a...

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Relevance: The Key to Organisational Engagement

Employees within your organisation — no matter where they rank in the org chart — are a lot like the customer of today. Rather than being interested in communications that are all about telling the company story (i.e., “Look at...

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The True Cost of Putting Your People Second

“We are in unprecedented times!” That is the declaration that I have heard over and over for several months now, and it is usually the start of an announcement about cutbacks, site closures, and redundancies. In many aspects, we are in unprecedented...

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Winner Focus: Sapio Research

Sapio Research, a London-based leading professional business and consumer market research company delivering valuable evidence to clients to support them in understanding their audience, shone bright at the 2020 UK Business Awards, securing Gold in the Professional Services category. This July, the...

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The Importance of Empathy For Businesses and Leaders

In recent years, ‘empathy’ has become an increasingly relevant mantra for companies and business leaders. The emergence of COVID-19 earlier this year has served as an accelerant to the realisation of how important empathy is in both business and society,...

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Three Key Considerations as Retailers Enter the 2020 Festive Period

The festive season is traditionally one of the most profitable times of the year, especially in retail. Between 2011 to 2019, Christmas spending in cash terms continued to rise each year. Meanwhile, last-minute shopping and the rise of in-store and...

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Putting the Customer Back In the Driving Seat: Why Customer Experience Has Never Been More Important For Survival

With the UK officially entering a recession for the first time in 11 years, it’s fair to say that many organisations are facing an uncertain future. Sales and revenues have been rocked in recent months and, with the economy still struggling to...

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Being Remembered For the Right Reasons in Times Of Crisis

The swift and dramatic impact of COVID-19 has created tough challenges for brands but keeping consumer relations on ice isn’t a viable solution. As carefully laid strategies and plans continue to be derailed, brands must remember that the way they respond...

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Managing Teams Effectively in The New Blended Workplace

Recent reports show that the blended workplace is very much a reality. Nearly 1 in 5 UK workers plan to work from home indefinitely, half expect to go into the office every day, and two thirds of Londoners plan to...

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