The digital playbook

How digital and ecommerce leaders are responding in times of crisis


From taking a Las Vegas extravaganza online, to making essential food deliveries to people in lockdown – these are stories of organisations leading the way in digital CX, analytics, strategy and ecommerce. Register now to watch the whole series.


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The digital playbook
How digital and ecommerce leaders are responding in times of crisis

Get inspiration for taking your digital and ecommerce experience to the next level


SESSION 1



Clay Warren Qualtrics

QUALTRICS

Doubling Down on Digital CX

Investing in digital CX is no longer a nice to have. It’s a must do. In this session from Qualtrics’ Head of Digital CX, discover how you kickstart your program and transform your ecommerce experience.

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SESSION 2



Steve Gustavson Adobe

ADOBE

Adobe: Interview with Chief Creative Director – Adjusting to a new normal

Hear from Adobe’s Chief Creative Director on how the company pivoted in the face of an precedented crisis, transforming a 20,000-person live event in Las Vegas to a 100% virtual summit.

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SESSION 3



Sebastian McClintock Delivery Hero

DELIVERY HERO

Delivery Hero: Interview with Global Director of CX: Ecommerce in a crisis

Hear how one of the world’s biggest online food delivery brands has responded to unprecedented demand, using real-time customer insights to create seamless ecommerce experiences.

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SESSION 4



Chad Warren MRM

MRM

MRM: interview with VP of Marketing: Digital CX in B2B

Listen to MRM’s VP of Marketing share how B2B brands can shift from a traditional to a digital business model, including how to rethink the B2B buyer journey in the absence of face-to-face meetings.

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Customer Experience Magazine is the online magazine packed full of industry news, blogs, features, reports, case studies, video bites and international stories all focusing on customer experience.


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