Digital Marketing Swaps to Transform Your Business in 2018

CXM Editorial TeamCXM Editorial TeamJanuary 11, 20181min

Almost half of global professionals don’t think that their marketing works the way they want it to.

Considering this, online marketing and SEO specialists, Reboot sought to investigate how companies feel toward marketing in 2018 – establishing what is a priority, challenge, and trend.

To achieve this, Reboot extracted data from the report State of Inbound by HubSpot. It revealed marketers will likely focus first on converting leads into customers (70 percent) and growing traffic to their website (55 percent.)

Alongside this, global professionals identified the main disruptors in marketing in 2018 will be: Artificial intelligence (A.I.), Virtual Reality (V.R.) and social platforms.

Interestingly, just 61 percent of 6,399 global professionals believe their marketing strategy is effective. To combat this, Reboot chose to look at five effective marketing swaps to transform your business in 2018:


CXM Editorial Team

CXM Editorial Team

Published for all CX professionals, the digital Customer Experience Magazine is packed full of industry news, blogs, features, video bites and international stories all focusing on customer experience. CXM will help you learn what makes an outstanding customer experience that wins both awards and the hearts of customers. And sometimes we share some cool music as well.




Inform. Inspire. Include.
A free way to improve your business.

Customer Experience Magazine is the online magazine packed full of industry news, blogs, features, reports, case studies, video bites and international stories all focusing on customer experience.


CONTACT US

CALL US ANYTIME



Contact Information

For article submissions:
Editor
Paul Ainsworth
editorial@cxm.co.uk

For general inquiries, advertising and partnership information:
advertising@cxm.co.uk
Tel: 0207 1932 428

For Masterclass enquiries:
antonija@cxm.co.uk
Tel: 0207 1937 483

Customer Experience Magazine Limited
Acacia Farm, Lower Road,
Royston, Herts, SG8 0EE
Company number: 7511106


Newsletter