Tag: accessibility

Customers with hidden disabilities

Looking beyond the surface: Improving CX for people with hidden disabilities

If you suddenly became aware that the needs of one in four of your customers were not being met- how would you react? You’d probably prepare to make some drastic and immediate changes, right? Well, 24% of people in the UK...

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Digital accessibility

Five steps to promote digital accessibility in business

In a world where technology is king, digital accessibility is no longer a luxury but a basic necessity. Unfortunately, the convenience and ease it offers remain elusive for individuals with disabilities. The World Health Organisation (WHO) estimates that around 15% of the...

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helping elderly customers use technology

Accessible design: creating a positive experience for elderly customers

I was born and raised in an Indian joint family with a variety of age groups under one roof. This helped broaden my horizons of different perceptions from an early age. My grandparents were never tech-savvy and always struggled with...

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digital accessibility

Top ways to ensure a fully accessible digital experience

An astounding 97% of websites don’t offer a fully accessible digital experience to their users. This is despite the fact that millions in the UK self-identify as having a disability or an impairment that impacts their ability to use technology....

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