Paul AinsworthPaul AinsworthMarch 19, 2019
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UK Customer Experience Awards winner EE has announced a new bonus for customers who love movies and TV.

The mobile provider, which won Best Contact Centre Large at the UK CX Awards in London’s Wembley Stadium last October, has announced that millions of its pay monthly customers will get a six-month subscription to the Amazon Prime Video and MTV Play streaming services for free.

The new offer will come with inclusive data, meaning users will be able to stream content from either service without impacting on their monthly data allowance. The deal is the latest signal smartphone users are increasingly using their mobile devices to stream TV and film content, with forecasts from last year’s Cisco Visual Networking Index report suggesting as much as 79 percent of the world’s mobile data traffic will be video by 2022.

Marc Allera, Chief Executive of BT’s consumer division – which owns EE – said: “It’s our ambition to offer our customers unrivalled choice, with the best content, smartest devices, and the latest technology through partnerships with the world’s best content providers.

“In offering all EE pay monthly mobile customers Amazon Prime Video and MTV Play access, in addition to BT Sport and Apple Music, we’re providing them with a wealth of great entertainment they can experience in more places thanks to our superfast 4G network, and soon to be launched 5G service.”

Entries for the 2019 UK Customer Experience Awards are now open, with an Early Bird entry offer available until May 31. Click here for further details on entering.

 




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