Tag: Facebook

Points and Plastic Remain Popular, Loyalty Scheme Survey Finds

New research shows that the public appetite for points and plastic is as popular as ever, with the majority of UK customers subscribed to at least one loyalty scheme. According to Hawk Incentives’ The Loyalty Evolution Report – which surveyed 2,500 people across...

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The Super Rise of Instagram

Brands have been urged to pay attention to the rise in popularity of Instagram among consumers noted for being ahead of the curve when it comes to tastes in technology. A survey was carried out at the recent MCM London Comic...

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Warning for Retailers who Neglect Social Media Channels

Retailers are neglecting social media when it comes to customer service, and are not listening to consumers to drive Customer Experience improvements, according to the 2019 Eptica Digital Trust Study. The study found that while retailers successfully answered 59 percent of routine...

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Increased ‘Likes’ for Social Media Shopping

The number of customers who place high importance on the ability to discover and purchase directly through social media platforms has risen by 38 percent in a year, new figures reveal. The annual Shopper Experience Index, published by Bazaarvoice, involved a...

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Social Media: Brands Must not Underestimate Customer Connection

High street cosmetics mainstay Lush recently raised eyebrows by announcing it was quitting its social media channels in the UK. According to the firm, 16 percent of its social media mentions were negative, a number sure to increase now that the company...

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Lush UK Washes Hands of Social Media Channels

The axing of UK social media accounts by cosmetics giant Lush could lead to more retailers turning their backs on the channels and embracing live chat, it is predicted. The high street favourite, which has over half-a-million followers on Instagram, over...

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