Travel in Free-Style: New Journey Planner App Unveiled

One of Europe’s biggest train ticket retailers has launched a new voice app to help customers easily plan journeys.

Trainline has built their app for Google Assistant, and the firm has roped in the help of ‘rapper’ Big Shaq (AKA comedian Michael Dapaah) to help show off the skills of the automated service through a rap ‘battle’.

A two-minute film, available on YouTube and Trainline’s website demonstrates how Trainline’s voice app can help simplify rail journey planning. Fresh from a test session in a recording studio, Big Shaq plans his journey home by opening the Google Assistant and saying “OK Google, talk to Trainline” to activate the voice app.

He is greeted with a rapping voicebot who answers all his questions freestyle, resulting in a fun rap duet which leaves Big Shaq satisfied he has all the information he needs to have a successful journey.

Speaking about the new app functionality and the partnership, David Slocombe, Product Director at Trainline said:

“In the world’s first rap duet between a rapper and a Voicebot, Big Shaq put Trainline’s voice app through its paces but it was more than up to the challenge! Trainline’s voice app is a great example of our mission to use smarter technologies to make travel simpler and more hassle-free.”


Paul Ainsworth

Paul Ainsworth

Experienced Irish journalist and former newspaper editor now helming executive editorial duties with Customer Experience Magazine, the UK's premier online source for Customer Experience news, features, and opinion, along with its sister site, CXM World.

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