Author: CXM Editorial

This week in CX: are we prepared for DX, AI, and data in 2024?

Happy Friday! ‘This week in CX’ brings you the latest roundup of industry news. This week, we’re looking at budgetting over the festive season, and two insightful  2024 trends reports from Quantum Metric and Qualtrics. There’s also a new report on data distrust. Key...

This week in CX: our future with AI

Happy Friday! ‘This week in CX’ brings you the latest roundup of industry news. This week, we’re looking at new research into the power of conversational AI in retail, UK shopper tolerance levels, and a look ahead on top market trends for...

Collision of data, composability and AI in marketing: three forces shaping the MarTech space

In a world marked by relentless technological evolution, marketers are navigating a landscape of significant change. The confluence of data, composability, and artificial intelligence (AI) is driving a transformative era in marketing, opening up new horizons and opportunities.  A recent report...

This week in CX: the golden season is here; who is shopping where?

Happy Friday! ‘This week in CX’ brings you the latest roundup of industry news. This week, as the golden season commences, we have new research about how consumers are shopping and spending their money on Black Friday, and how confident they are...

CXM Review is back and challenges our perception of trust 

In October 2022, we at Customer Experience Magazine released our first huge project – a printed and digital magazine focusing on reviewing the past year in CX. And It was a year of uncertainty as we redefined our businesses in the post-covid...

This week in CX: customers still unhappy with customer support

Happy Friday! ‘This week in CX’ brings you the latest roundup of industry news. This week, we have a follow-up to Interactions’ survey earlier this year which revealed that customers would rather have a cavity filled than deal with customer service teams....

Security and cybersecurity considerations for employee onboarding

HR departments and senior management teams often spearhead onboarding, but your IT, security, and cybersecurity teams are integral. Onboarding new employees requires the establishment of safe accounts, physical security passes, and other security considerations – are you making these processes as...

This week in CX: it’s all about loyalty

Happy Friday! ‘This week in CX’ brings you the latest roundup of industry news. This week, there’s a lot in the news about customer loyalty in the build-up to Christmas, with how loyalty programme incentives are crucial during the cost of living...

Unlocking the Sales and Marketing Potential of WhatsApp via Oracle Marketplace

In an ideal world, marketers would build results-driven campaigns effortlessly and cost-effectively. However, stringent budgets, rising consumer expectations, and the prioritisation of personalisation are among the biggest obstacles holding marketers back. Savvy digital marketers are leveraging tool integration to overcome these challenges....

Looking for more business growth? It’s time for emotional loyalty 

We’ve seen it plenty of times in the news over the last year. Rising inflation and the hiked up cost of living has had a detrimental effect on customer loyalty. If your favourite brand has increased their prices to a...