Philippine-based Jollibee Group, the name behind global fast-food brands including Coffee Bean, SmashBurger and Jollibee’s own-brand restaurants, has partnered with Qualtrics to improve its customer experience and feedback management, ahead of aggressive growth plans for 2025.  Approaching 7,000 restaurants worldwide, Jollibee has millions of engagements and customer data points to analyse. According to Marcos Cadena, … Continue reading Qualtrics’ experience management solution to drive Jollibee’s CX efforts