Category: Interview

CX standards: it’s now or never for the industry to agree a shared set of standards

In the middle of July, Kantar, Bain and Company and Qualtrics hosted a press conference to announce they’d set up a Working Group to develop a set of Global CX Standards. By creating a common language for CX, the three...

APS embeds VoC into heart of operations

APS Bank is leveraging customer feedback to provide a competitive edge. In the last year, the Malta-based bank has captured feedback from the equivalent of 20% of its customer base, via HappyOrNot terminals based in its branches. “This enables us to...

PPL aims to change the music industry with valuable EDI strategy

Diverse teams not only lead to better workplace cultures, they’re delivering business results. A recent survey by LinkedIn found that 60% of respondents said that diversity had contributed to the team success. Another report by People Management found that diverse teams were...

Customer Connections provides staging point for CX revolution in HSBC

HSBC is quietly revolutionising its retail banking operations. What started out as a training programme in its Direct Mortgage team at the start of 2023 has evolved into a global initiative designed to embed empathy and improve customer experience into...

Customers crave genuine brand experiences, not just a loyalty programme   

In today’s climate of economic uncertainty for companies and customers alike, brand loyalty is no longer a given. To stay with a brand, customers are demanding even more. It’s not just about better prices, they want experiences and connections. In 2023, loyalty achieved...

Hallucinating chatbots and misleading information: how to bridge the AI  – human divide

Any business with a large customer base appears to be prioritising AI, automation and chats to improve customer service and overall customer experience. But is that what the customer wants? Christian Banhans, managing director of spusu, believes there is away to...

Contact centres at a crossroads: interview with Sat Sanghera

The contact centre has been the bedrock of customer experience strategy (and source of customer frustration) for the last 35 years. But will the advent of AI change all of that? What is the evolution of the contact centre now set...

The evolution of technology through a businesswoman’s lens: Interview with Medallia’s Simonetta Turek

In honour of Women’s History Month, and our campaign to raise the volume on women’s voices in business, Customer Experience Magazine is honoured to host an interview with Simonetta Turek. She is the Chief Product Officer at Medallia, and has...

We are all CX – the mantra that made Univar Solution a trustful company      

As the main media partner for Awards International, Customer Experience Magazine get exclusive access to the winning companies all around the world. We interviewed Sam Wegman, VP of Customer Experience at Univar Solutions.  We discussed her career path and how her...

CX without traditional surveys: how is AI changing the way we collect and analyse feedback?

Over the last few years, we have seen major advancements in obtaining customer feedback, and technology. Surveys are dying out, and artificially intelligent robots are communicating with us at the speed of light.  Let’s put them together – how is the...