Category: Interview

7 years of Awards International in Serbia: what does it take to build a successful business?

Awards International DOO, a company dedicated to running successful business awards programmes, celebrates its 7h anniversary this year. Customer Experience Magazine (CXM) interviews two of the leaders about Awards international’s business journey which has spanned over a decade now. We’re the...

Leading with empathy: An interview with Ross Wainwright, CEO of Alida

In May this year, Alida, a creator of the world’s first CXM & Insights Platform, has been awarded the Great Place to Work® certification. This was a wonderful invitation for our team to meet up with Alida’s CEO Ross Wainwright...

Removing language barriers with AI-powered technology: An interview with Vasco Pedro

Did you know that English is spoken only by a quarter of the world’s population? This leaves an untapped market that businesses should consider more seriously. However, without a digitally advanced, and scalable language translation strategy, businesses can find themselves...

The End of Third-Party Cookies: How Can Brands Prepare?

The giant Google announced the phase-out of third-party cookies starting with 2022. What does it mean for advertisers, and how can we plan ahead to meet the big change? The CXM team spoke with Andy McNab, VP at Fanplayr, about the...

Net Promoter Score Guide: An interview with Fred Reichheld

Ian Golding told us this interview was like “meeting someone who walked on the moon”. It’s true: Fred Reichheld’s insights into enriching the lives of customers are out of this world! Don’t miss watching this exclusive conversation with the inventor...

Applying emotional intelligence in CX: An interview with Sandra Thompson

Applying empathy became a practice to understand and connect with customers. While it is beneficial to put in the effort to satisfy your customers’ needs, what is more, important is to have them coming back. Exceeding customer expectations is one...

How Fast is The Speed of Change: An Interview with Eliot Heilpern

CXM had the opportunity to talk with Eliot Heilpern, Director and Co-founder of The Payments Business, a member driven forum with the purpose of sharing the latest information about regulatory changes and innovations in the UK payments business. Eliot is...

Meaning, Relevance, And The Consumer-Brand Connection: An Interview With Martina Olbertova

Meaning is what a brand signifies or implies to the consumer. It is central to brand promise, and it contributes to expectations against which customer experience is measured. Dr. Martina Olbertova, CEO of Meaning.Global Dr. Martina Olbertova puts it succinctly: “Meaning bridges...

Building CX Knowledge in Arabic: An Interview with Olga Budieri

Olga Budieri is Global Head of Customer Experience at Dubai-based international express, mail delivery and logistics services company Aramex. As a globally certified professional with more than 10 years in the logistics and transportation industry, Olga has recently started her...

GCXA 20 Two-gold Winner: Ejadah Asset Management Group

At this year’s Gulf Customer Experience Awards we celebrated best initiatives in the world of CX, honouring teams’ greatest achievements and encouraging businesses to strive for excellence. We had an opportunity to sit down with Ejadah Asset Management, a company winning...