Category: Customer Experience

Cresta rolls out AI analyst to decode customer conversations

Cresta has launched AI Analyst, a natural-language interface designed to help organisations analyse customer conversations more efficiently. Part of Cresta’s contact centre AI platform, AI Analyst allows businesses to ask questions in everyday language and receive clear, structured answers supported...

Marketing automation platform Listrak launches first RCS marketing campaign in the U.S.

Marketing automation platform Listrak has announced a major milestone, becoming the first marketing platform provider to launch a Rich Communication Services (RCS) campaign in the United States. The campaign, created in partnership with Dooney & Bourke, a renowned American handbag...

Three artificial intelligence in customer experience trends for 2025

As 2025 kicks into gear, it’s clear that last year was pivotal for customer experience (CX). Generative artificial intelligence (GAI) continued to monopolise attention, making bold promises for the way businesses interact with customers. While some AI early adopters saw gains, others struggled...

Exclaimer teams up with Chili Piper for smarter scheduling

Exclaimer has announced an exciting new integration with Chili Piper, a renowned demand conversion platform. This collaboration empowers businesses to embed personalised meeting booking links directly into email signatures, streamlining scheduling processes and enhancing conversion rates. By removing barriers to...

Over  70% of CX leaders see genAI as the future

Recent research by TELUS Digital Experience (TELUS Digital) reveals that enterprise leaders are entering a pivotal stage in their genAI strategies. Many acknowledge the technology’s potential but face challenges in its adoption. The findings highlight both optimism and gaps in GenAI...

Alvaria and Zoom join forces to redefine customer engagement in contact centres

Alvaria has partnered with Zoom to equip enterprises with tools for driving customer engagement and improving operational efficiency. By combining Alvaria’s compliant outbound solutions with Zoom’s communication technology, the collaboration provides businesses with flexible, secure, and scalable solutions tailored to...

Building long term engagement beyond the holiday rush

For retail, the ‘most wonderful time of the year’ is more than just a catchy jingle – it’s an opportunity to lay the foundation for long term customer loyalty. While holiday sales can generate as much as 20% of annual...

Apps Associates tackles healthcare’s pain points with new tools

Apps Associates has introduced AppsAccelerate for Healthcare, a suite of solutions that tackle the unique challenges of the healthcare sector. Powered by Oracle Cloud, the offering combines advanced analytics, workforce optimization, financial planning, and inventory management tools to help healthcare...

How will President Trump’s proposed policies impact consumer shopping habits?

As President Trump’s proposed economic changes spark national debate, a new Market Pulse study from InMoment explores how these policies may shape consumer shopping behaviours and pricing expectations. The research, which surveyed over 1,000 U.S. adults and analysed 45,000 social media...

Consumers want instant payments in this economy. The majority of companies still struggle to keep pace

Behind every company’s digital transformation is its need to meet customers’ needs. In today’s age, if a company is selling any kind of service or product, instant payment options are a must. However, many companies are struggling to keep pace. According...