Category: CXM News
The Access Group acquires US digital guest engagement provider Paytronix
Business management software provider Access Group has announced its acquisition of US-based Paytronix, a guest engagement platform for restaurants and convenience stores. This marks one of the company’s most significant acquisitions in over 30 years and its commitment to expanding...
New retail media solution from dentsu and Salesforce drives growth through personalisation
Dentsu has partnered with Salesforce to launch Smarter Media, a retail media solution powered by AI designed to speed up monetization by allowing personalised buying journeys. According to Salesforce research, consumer expectations around retail experiences are evolving, with 80% of customers...
RingCentral amps up its AI contact centre platform with Verint integration
RingCentral has added Verint’s leading workforce engagement management (WEM) and CX automation solutions to RingCX, its AI-powered contact centre platform, as part of the latest partnership. RingCX customers will now be able to improve employee productivity and customer experiences, ultimately...
RCS is transforming brand-customer communication
Sinch highlights that Rich Communication Services (RCS) is fast gaining traction as brands explore new ways to improve customer interactions. According to insights from a panel of senior marketing and digital communications experts across top European brands, over 70% anticipate...
Amazon’s new 3D virtual holiday shop brings festive magic to online shopping
Amazon has transformed holiday shopping by launching its Virtual Holiday Shop, an immersive 3D experience powered by Amazon Beyond. “We’re always innovating to enhance the shopping experience and empower customers to discover products in easy and fun ways. With the Virtual...
This week in CX: navigating the digital well-being space
Happy Friday! ‘This week in CX’ brings you the latest roundup of industry news. This week, we’ve been looking at the latest research on the first digital wellbeing hub, what are businesses up to this holiday season, and how should you communicate...
New report calls for greater board engagement in Consumer Duty to boost customer outcomes
A new study by ArvatoConnect reveals a missed opportunity for financial services firms to fully embrace the Consumer Duty guidelines set by the Financial Conduct Authority (FCA). One of the most eye-opening insights from the study is that nearly half of...
54% of UK marketers use AI for Black Friday pricing and promotions
According to recent data from Optimizely, more than half of UK marketers (54%) are utilising AI to determine pricing and promotions for Black Friday. As Black Friday continues to grow in importance as a start to the holiday shopping season,...
US employers push wellbeing but miss on financial support
As businesses increasingly invest in mental and physical health programmes, many employees are left seeking more support for financial stability, a concern that continues to rank lower on employers’ lists. New insights from WTW’s Wellbeing Diagnostic Survey reveal why aligning wellbeing...
33% of students say AI boosts job readiness, but only 24% use it regularly
According to a new survey by Coursera, one in three students (33%) believe that utilising AI in their studies helps them prepare for the workforce. However, the survey, which included 1,000 students and 500 educators across UK universities, showed that...