Category: Sustainability in CX

We’ve got 27 years to reach Net Zero in the most polluted cities in the world. How can it be done?
Sustainability has always been a critical topic. But it’s now more important than ever. We’re on limited time to literally save the world by cutting back our emissions, getting control on global warming again, and striving for Net Zero in...

How to continue the fight for Net Zero in the age of crisis and vulnerability
We’re facing tumultuous times as of late. Global warming and the increasing necessity for a new sustainable life are pressing issues to tackle head on, and fast. But at the same time, we’re seeing the general population plunged into vulnerable...

Beyond human-centred design: CX for a troubled planet
The term Customer Experience was coined in 1994 by Lewis Carbone. Since then, it has grown from relative obscurity to a fully fledged discipline. It is now taught at postgraduate level in universities, with recognised professional certifications and global governing bodies. However the rising awareness...

The lessons, cost, exploitation, and sustainability of fast fashion
In 2023, it’s tricky to avoid fast fashion brands. And that’s either because you’re a customer of theirs, or you have seen their influx of advertising on TV and social media. Common household names of fast fashion retailers currently include Pretty...

Cost of living crisis means marketers need to embrace circular sustainability
With UK inflation still painfully high, the cost of living crisis is the dominant topic of 2023. However, with glimmers of hope that the cost crisis is easing, the ever-present spectre of climate change continues to threaten long-term survival. Sustainability is...

Greenwashing: rip the seams on eco-friendly fashion labels
The fashion sector is now constantly under pressure for its sustainability policies and claims. For brands, it can be challenging to demonstrate credentials when selling products as ‘eco-friendly’ or ‘sustainable’. Yet, consumers are becoming increasingly sceptical of these claims and...

Putting the ‘eco’ into eCommerce with zero-party data
Sustainability is not just a desirability – it’s now a necessity. Businesses are scouring for ways to reduce their carbon output drastically. With eCommerce, using advanced customer data platforms (CDPs) to collect and manage zero-party data can be the key...

Winners announced for Gulf Sustainability Awards™ ’22
Dubai, October – The GSA™ programme concludes another successful year, after bringing together top organisations across the Gulf region to recognise the best sustainability initiatives. On October 24, the event took place at the Conrad Hotel and Fairmont Hotel, with the judges watching...

The cost of ignoring ESG
A recent global survey of 1,250 managers and senior executives looked at environmental, social and governance (ESG) practices in companies across the U.S. and Europe. Unsurprisingly, this found ESG to be a growing concern for companies. Within the UK, most surveyed...

The 2023 Edition of the Gulf Customer Experience Awards: Open for Entries
Awards International is proud to announce the start of the Gulf Customer Experience Awards ’23: a premium awards programme celebrating top results and achievements in CX. As of July 4th, the eighth edition of GCXA will be officially accepting entries. Organisations...