Author: Greg Wilson

Maven AGI CEO believes gen-AI can solve data integration headaches
Corporations have been trying to harness the power of a single view of a customer for the last 25 years. Amazon and other internet giants realised early on the advantage of building an integrated view of a customer without having...

Ageas UK CEO Ant Middle on CX,  AI and his plans for 2025
In October Ageas UK’ CEO, Ant Middle picked up the Lifetime Achievement Award at the UK Customer Experience Awards. It was the fourth award that night for the insurance firm that has invested heavily in technology to streamline customer journeys,...

Caroline King Ageas UK’s chief customer officer, on AI, employees and giving customers a voice in the boardroom
Ageas UK has made understanding insurance and simplifying insurance its mission. The clarity of purpose has helped focus on customer experience and driving business results. CXM caught up with Caroline King, chief customer officer, to find out what is next...

Ageas UK CEO delivers profits and customer experience
Ageas has been on a journey.Its decision in February 2022 to sell its commercial insurance business to Axa UK and Ireland for an initial £47.5 million, left the firm committed to its personal line insurance business. To grow, Ageas decided...

Market Harborough Building Society pushes CX to the top of its agenda
Typically, building societies aren’t considered seething hotbeds of change. But Market Harborough Building Society (MHBS) has been shredding stereotypes as it overhauled its company culture and put customer experience at the centre of its business.The catalyst for change was market...

Exinity’s AI-chatbot project boosts call deflection rate
Two years ago, the team at Exinity, an online brokerage firm, was looking at its customer pain points. The business, which has over two million clients, in 150 countries, was handling a huge volume of live chats across its team...

Bruce Temkin wants to change how you think
Bruce Temkin has done as much as anyone to define customer experience thinking. Having left Qualtrics at the start of the year, the industry veteran is embarking on a whole new adventure. And it might be his biggest challenge yet....

People powered business success
COVID was a hard reset on life and business. First it stopped everything, and then it changed everything.Nearly five years later, the scale of change brought by the pandemic has started to recede.But for SF Recruitment and its CEO Saira...

Bruce Temkin: The agent of change
Bruce Temkin left his position as the global head of Qualtrics XM Institute in February of this year. While he puts the finishing touches to his fresh initiative, Humanity@Scale, CXM caught up with one of the founding fathers of the...