Author: Mohammed Aziz
![The laptop on the table shows measurements that come out when treating NPS as a system.](https://cxm.co.uk/wp-content/uploads/2019/10/carlos-muza-hpjSkU2UYSU-unsplash-1264x900.jpg)
NPS as a system, not just a score
Most Customer Experience practitioners use the Net Promoter Score (NPS) as a measurement of customer loyalty and a predictor of business growth. NPS is a simple, practical, and actionable (e.g. event-triggered NPS) key performance indicator, and an informative measurement because it...