Author: Natalie McLellan

Omnichannel Experience: Letting Customers Lead the Way

In a digitally-enabled world the roles of traditional individual channels are being redefined. As consumers, we expect to be able to interact with a brand of choice when, where, and however we want. We also insist the organisation  ‘know’ us...

Innovation: Always Start with the Customer

We all have a good idea of what innovation means. New ideas. News ways of doing things. Game changers. Doing something better. Differently. And crucially, before anyone else. But what does innovation look like for Financial Services in today’s fast-paced world...