Category: Customer Experience

UK Business Awards 2020: Finalists Unveiled

The finalists for the 2020 UK Business Awards have been announced, with a shortlist of hopefuls representing the very best firms in the country this July. Hosted by Awards International, which brings events including the UK CX Awards to the capital...

7 Actions To Emotionally Connect With Customers in Times of Crisis

The COVID-19 global humanitarian and economic crisis has forced individuals and companies to rapidly change how they live and work. Many elements of business and life are being challenged; in some cases, the next normal may look very different as new...

Traditional Customer Experience (CX) vs Meta Customer Experience (MCX): Are they the same?

The father of Management thinking, Peter Drucker said: “The purpose of business is to create and keep a customer”. No matter if you are in B2B, B2C or government organisation, the goal is to sustain and grow your business by...

Inventory Management: A Cornerstone of Customer Experience

More than ever retailers must be high alert during for unexpected trading shifts. During these uncertain times, inventory is crucial not just to manage spikes in demand but also to provide a positive customer experience – here, stock visibility, analytics...

Is Your Email Costing you Customers?

As a customer, getting service in the digital age can be very trying.  Hoping that your email messages don’t end up in spam filters or disregarded, getting lost in automated telephone trees, having conversations with chat-bots, among others, leaves most...

Why Digital Feedback is Essential for Maintaining Consumer Trust

According to Kantar, the world’s leading data, insights and consulting firm, ensuring that the customer is put first by focussing on customer experience (CX) is one of many crucial factors that can determine what makes or breaks a brand. Perhaps...

Five Steps to Immersive CX Success

Customers have increasingly high expectations regarding customer experience (CX) because the corporate giants whose products and services they use daily set the bar incredibly high. Whether a business is consumer-facing or B2B, customers expect seamless convenience and personalised attention that immerses...

How Remote Work Impacts the Brand’s Consumer Sentiment

Recent events forced many companies to convert to a work from home routine. Some companies were quick to adapt to this abrupt change, while others still suffer from the impact in their day to day. It seemed that after the initial...

Experience Isn’t Enough – You’ll Need a Map Where You’re Going!

Author: Rebecca Brown There are lots of different styles when it comes to leadership. Lots of approaches, lots of management books and leadership guides. Volume upon volume of materials that you can digest online, on your kindle or even these days, in...

A Crash Course in Survival: What We Learned from Lockdown

The global pandemic has forced businesses to quickly implement new working practices and customer communication approaches. Although we’re all hoping to go back to normal as soon as possible, the old normal may not apply any more: Covid-19 is unlikely...