Category: Customer Experience
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Inside out makes me think of sock pairing!
Well, it still does – but maybe next time you’re turning socks and pairing them, you’ll think of this! The question then: Is your thinking inside out (predominantly using your internal colleague views to drive priorities?)In a fast-changing business environment...
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Online Fashion Retailer Gains Three Million Customers as Profits Soar amid Pandemic
Online fashion retailer Asos added three million customers in the past year despite the pandemic. The company’s annual profits have also skyrocketed thanks to cost-cutting and fewer returned items during this period.Asos has now reached more than 23 million customers globally, with...
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Delivering Great CX in the Covid Era
In a relatively short period of time the onset of the global coronavirus pandemic has changed the very face of customer experience (CX). In these times of crisis, customers now expect more compelling, relevant and timely engagement than ever before....
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Customer Engagement Strategies to Drive Business Success in the Now and the Next
Regardless of industry, product or service, one of the drivers for achieving business success is having a strong customer engagement strategy. Undoubtedly, 2020 has been one of the most challenging years for businesses with the pandemic affecting consumer behaviour and...
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The Dawn of True Personalisation
We are in a world that looks very different from how anyone might have expected it to 12 months ago. Many of the ways in which retailers and brands would previously have sought to engage with consumers aren’t possible anymore...
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Book Review: Customer What? The Honest and Practical Guide to Customer Experience
The truth is, truly customer-centric organisations do not put customers first. They put employees first.This is according to global Customer Experience Specialist and Certified Customer Experience Professional (CCXP), Ian Golding in his first book ‘Customer What? The honest and practical...
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Why You Should Be Looking at People, NOT Customer Experience
Customers & Colleagues Are….. PeopleSo, what I am talking about here is the growth of purpose led, or the need for emotional engagement in, brands/products/services etc…. which should be:Of absolutely no surprise to anyoneA really great basic for us all...
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CXDay Spotlight: Interview With QASSS
Another company CXM had the opportunity to speak with and share their story on CXDay is QASSS. Apart from complaint management, risk mitigation and other services they provide, QASSS have also won a Gold and Bronze Award at the 2020...
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Refresh Your Skills at Freshworks Virtual Conference
CRM software specialist Freshworks is organising Refresh 2020, a virtual global conference gathering a community of experts in CX and IT.The virtual conference is set to launch on 28 October, starting at 9 am, regardless of the chosen region. The...