Category: Customer Experience

Genesys Announces Partnership with Adobe to Deliver Contextual CX

Genesys, the global leader in cloud customer experience and contact centre solutions announced partnering with Adobe to help organisations break down data siloes between marketing, commerce, sales and service departments. A new integration between Genesys Cloud and Adobe Experience Platform, organisations will...

Medallia Launches Service Experience Quickstart for ServiceNow

Medallia, the global leader in experience management, today announced Service Experience Quickstart for ServiceNow Customer Service Management (CSM) enabling companies to capture customer service experience feedback in real time and take intelligent action to optimise those experiences in-the-moment in ServiceNow CSM. The pre-configured...

The New Rules of Customer-First Marketing

There’s no denying the global coronavirus crisis has caused an incredible amount of disruption to all aspects of daily life. The sheer force of the virus has resulted in entire industries being forced to shut down or rethink their business...

2020 International Customer Experience Awards: Entry Deadline Approaching

The entry deadline is fast approaching for the 2020 International Customer Experience Awards, the global celebration of customer experience taking place fully online on November 19, 2020. Potential entrants have until September 4 to submit their entries and have a chance...

Grow Brand Loyalty, Organically

Customer experience ecosystems are complex and multifaceted, with multiple moving mechanisms across many organisational silos – each with their own set of values, beliefs and key performance indicators. Carefully curated customer experience initiatives synchronise and steer these cross-functional team efforts...

Gulf Customer Experience Awards 2021: Entries now Open

The Gulf Customer Experience Awards will return to Dubai for 2021 in a new-look ceremony that will celebrate the very best CX strategies in the region.Hosted by Awards International, the 2021 finals event will take place in Dubai on February...

Shoppers Unlikely to Swarm Stores This Black Friday amid COVID Fears

New data from analytics company Contentsquare reveals that the startling 91 percent of UK shoppers are highly unlikely to visit physical stories on the upcoming Black Friday. The research, which surveyed over 1,000 UK shoppers found that over a third of...

Beat the Wave of Dissatisfaction – Get Proactive!

  Now that lockdown restrictions have been eased significantly, shoppers are nervously returning. It’s a brave new world out there and it’s more than just nerve-wracking going back out, visiting retailers, pubs and beauticians – it’s confusing, it’s less fun and an...

How Marketers Can Keep Pace With Consumers Post Pandemic

As we all entered 2020, who would have known life as a marketer would change so drastically, let alone the world as we knew it.  The COVID-19 pandemic hit us all with an unexpected bang. The year started with interactions through...

Video Killed the Radio. Is It About To Do the Same to Face-to-Face Customer Interactions?

Over recent months, the way we communicate has changed drastically. With companies across multiple industries implementing work-from-home arrangements for their employees, it will come as no surprise that video applications, such as Zoom and Microsoft Teams, have all grown in popularity monumentally since the...