Category: Customer Experience
The Need for Speed
If you want to differentiate your company in the marketplace, then you need to show how you can dramatically deliver service and products faster than your competitors. Amazon does it. Apple does it. Why don’t you? Recently, one of my employees...
Getting Personal: Know More Than a Customer’s Name
Despite access to more data than ever before, brands still don’t fully understand what motivates customers. Customer Experience (CX) is now an established framework that, if managed correctly, can drive fierce loyalty and establish an unbeatable competitive advantage when it...
Free Thinking
The power is in the hands of the consumer. Busy lifestyles, combined with today’s always-on, digitally connected world, have resulted in a market where convenience is king. This is nowhere more apparent than in the ever-evolving ecommerce arena. The ease of...
Branson On Board Hyperloop One
The Virgin Group founder, sir Richard Branson, announced recently that he will be investing in Musk’s Hyperloop One company. The announcement also indicated that the company will re-brand in the near future into Virgin Hyperloop One. With the two companies joining...
Winner Focus: Firstsource Solutions
Firstsource Solutions enjoyed two major wins at the 2017 UK Customer Experience Awards, including the prestigious CX Professional of the Year accolade. That title was earned by Kath Chivers, the firm’s Vice President of Sales Operations, for her sterling work in...
Closing the Brand-to-Customer Empathy Gap
Now that we’re well acquainted with the ‘Age of Empathy‘, let’s dive into what this means for brands. According to Belinda Parmar, founder of The Empathy Business, recent findings by the 2016 Empathy Index reveal that empathy is “more important...
Winner Focus: Direct Line Group
One of the undeniable success stories of the 2017 Customer Experience Awards was Direct Line Group, which won an amazing haul of five trophies on the night. The insurance kingpins claimed four Gold awards and one Silver prize following a busy...
Improving CX at the IT Helpdesk
Providing a great Customer Experience for your IT helpdesk users is as important for your employees as it is for your customers. Whether you are dealing with internal users or external clients, the people you support have high expectations that...
Winner Focus: Bidfood
Catering suppliers Bidfood not only help satisfy hunger all over the UK, their CX offering satisfied judges at the 2017 UK Customer Experience Awards. The firm drove off with the Transport and Logistics Award, racing ahead of fellow category finalists Hiab...