Category: Customer Experience
Legal & General is Developing A £60m BTR Scheme in Leeds
Property developers Legal & General has announced it has acquired a build to rent (BTR) development in Leeds city centre from U+I. The site at Mustard Wharf has permission for 250 homes as well as 8,640 sq ft of commercial and...
Uber is Starting to Let People Bookmark Their Favourite Places in Its App
Uber is rolling out a simple but useful feature to its users called “Saved Places”. The feature — announced by Uber on Wednesday — will allow Uber riders to bookmark places that they visit regularly, such as a friend’s house or...
6 Characteristics of a Great B2B Experience
One of the major trends in the business world is experience. While customer experience is something businesses are looking into and investing in, B2B companies had not adopted it until recently. Thanks to software and rapid development of internet technologies...
What Makes a Happy Customer?
There was a time not too long ago when all that mattered was the product. In fact, a quality product was enough to leave consumers with a positive experience of a brand. Then the digital world exploded! The always-on digital...
The One Mistake CX Analysts Cannot Afford to Make
Like most kids, I cared a great deal about my school grades when I was growing up. At the time, they felt like the ultimate measure of success or failure. In retrospect, I know that grading is somewhat subjective. One...
3 Steps to Avoid Customer Engagement Going Wrong
There’s a reason customer engagement strategies top the list of virtually every company’s marketing agenda, regardless of industry. Simply put, a business’ ultimate goal is to bring in revenue. You accomplish this by serving a need to meet consumer demand,...
Actions Must Speak Louder Than Words: United Airlines Eat Humble Pie!
Last week I wrote an article on the subject of ‘common sense’. To be more accurate, I wrote about the lack of common sense and how it’s absence was continuing to destroy customer experiences all over the world. One of...
Lack of Human Interaction Loses Customers
To test whether forsaking all human interaction in favour of total automation is really a cost-effective silver-bullet solution, Yonder Digital Group commissioned research among UK consumers and found that an overwhelming 87% report they tend to stay more loyal and...
The Face of Customer Experience in 2017
For some time now, customer experience has been the leading factor in determining the success of a business. Through various means, modern business are reshaping expectations and trends in CX and because of that everyone should stay on their guard...