Category: Customer Experience

Gen Z demand creative marketing with ‘cool’ content and imagery to keep brand loyalty

Almost half (46%) of UK Gen Z customers have abandoned a brand because they grew ‘bored’ of them, despite previous loyalty. The same rings true for 29% of other generations. The new research from SAP Emarsys has also found that...

68% of companies are not on track to meet their net-zero goals

According to the latest report by NTT, 68% of enterprises are falling behind on their net-zero targets, and this number could climb to 95% given the steep reductions required to meet those goals. Companies that are lagging (“followers”) cite challenges...

91% of consumers say customer service is key in choosing healthcare insurance

A recent Talkdesk survey has revealed that 91% of consumers consider the quality of customer service as a crucial factor in their decision to either stay with their current healthcare insurance provider or switch to a new one.“The fact that...

Frustration grows as 43% of customers can’t find answers in self-service

According to a recent Gartner survey, although many companies have invested in these capabilities, only 14% of customer service and support issues are fully resolved through self-service. The report revealed that even for “very simple” problems, only 36% of customers...

Retailers prepare for early Halloween demand as spending hits $11.6 billion

Halloween shopping starts even earlier this year, with 47% of US consumers making purchases before October, according to the National Retail Federation’s (NRF) annual survey.The survey shows a 37% increase in early shoppers compared to five years ago. Overall, Halloween...

Steve Madden implements AI shopping optimisation into its online stores

Footwear and accessories designer Steve Madden will implement advanced AI shopping optimisation into its 25 online stores as part of a partnership with Fast Simon, an online shopping optimisation vendor.The integration will include stores operating on five continents and in...

TikTok news consumption surges among young adults

According to a recent Pew Research Center report, there has been a surge in the number of adult Americans getting news from TikTok, with 17% of them now turning to the platform, compared to just 3% in 2020.The respondents come...

Pumpkin spice, social media, and early autumn flavours: what shoppers want this season

According to a recent Algolia report, 67% of US customers adapt their recipes and grocery shopping lists to accommodate the changing seasons. This number goes up to 77% for parents, emphasising the family-oriented aspect of fall festivities.One of the main...

Meet the overall winner at the European Customer Experience Awards 2024

The European Customer Experience Awards 2024, held live online on September 19th, honoured the finest in customer experience across Europe, uniting experts and organizations committed to delivering exceptional service.The ceremony’s highlight was the announcement that Talkmobile would be the overall...

Lenovo’s gold award for complaint handling higlights dedication to customer satisfaction

Lenovo’s EMEA Customer Care Team has won gold for Best Complaint Handling at the European Customer Experience Awards 2024.As a central hub for resolving customer issues, the team provides quick, clear communication and personalised solutions that consistently meet or exceed...