Category: Customer Experience

Building a greener future with Gulf Sustainability Awards 2021

This year was special for the professionals in the GCC region because they got a chance to enjoy the live Gulf Sustainability Awards 2021! For the first time in 18 months, the Awards Finals and Ceremony were held in person...

Real talk at CXM: join our interactive CX day celebration

Are you ready for this year’s CX day? Join CXM in celebrating this important day and actively participate in an event organised to connect professionals around the world! The 5th of October this year could be the best one ever. Wonder...

How to make your loyalty programme personal

It has long been established that customer loyalty is the driving force behind the most successful brands on the market. The companies that understood the importance of building trusting relationships with customers have grown and expanded over time. They have seen the...

NTT’s latest research: CX technology sets records but still fails to satisfy many customers

This year’s Global Customer Experience Benchmarking Report (GCXBR) comes with quite some interesting results! NTT, a leading global technology services company, conducts this highly influential survey for 24 years in a row with the goal to assess the global status...

Your CX day with the CXPA community: register today!

CXM is happy to support this year’s CXPA CX day celebration! The CXPA will host an amazing event on the 5th of October to celebrate the most exciting day for CX professionals across the world. Each year on the first Tuesday...

Purpose-led leadership – the new strategic imperative

“To prosper over time, every company must not only deliver financial performance but also show how it makes a positive contribution to society.” Larry Fink—Founder of BlackRock The Covid-19 pandemic has fundamentally changed the way we look at the world, including...

How to build a customer success roadmap?

In the last couple of weeks, the CXM team provided you with a couple of essential guides reflecting on customer experience. This was all part of our initiative to cover the industry basics and further explore the essentials of effective...

Bringing humanity and technology together

Since its humble beginnings in 1887, the family-run business Stannah has become a world leader in manufacturing and selling stairlifts. The traditional sales process has always been central to its success. Face-to-face communication with clients and their families was at...

Is the fashion industry true to its sustainability promises?

The fashion and retail industries have been put through somewhat of an awakening in the last few weeks. It began with the release of the latest IPCC report which declared the climate emergency a ‘code red situation for humanity’. This was followed...

Tips for Improving CX at Your Place of Business

If there is one constant in commerce, it’s that no business would survive long without customers. This is why so much emphasis is placed on improving the customer experience and is especially important to businesses seeking major growth and/or customer...