Category: Customer Experience

What’s the best way to improve Customer Experience in the new normal?

Even before COVID-19 hit, the CX world was changing fast. Companies were already investing heavily in digital transformation to become more efficient and flexible. At the same time, customers were increasingly demanding a convenient, seamless and emotionally engaging experience across...

Online Female CX Communities: Why They Matter and How You Can Get Involved

The world’s first global online membership community for Women in CX is launching on International Women’s Day – March 8th 2021. And this start-up is pretty special. CX Magazine has partnered with Women in CX and this week, caught up with...

2021 Gulf Customer Experience Awards: Meet The Winners

The winners in CX innovation across the Middle East have been announced at the annual Gulf Customer Experience Awards in Dubai. Following a fantastic day of presentations by finalists, and hybrid live and online awards ceremony, the big winners have been...

2021 UK Customer Experience Awards: Entries now Open!

Entries are now open for the 2021 UK Customer Experience Awards, which this year is marking twelve years of celebrating the very best CX in Britain. The 2021 UK Customer Experience Awards is going to be a celebration of the extraordinary...

Top Tips for Hiring the Right Team to Deliver the Best Possible Customer Experience

Building the right team to deliver the standard of care you expect your customers to receive can be challenging. There are lots of elements that are required to achieve success, from establishing companywide values to guide decisions, to empowering your...

An Interview with 2021’s Top CX Stars Professional, Simon Johnson

I had the absolute pleasure of speaking with this year’s highly deserving Top CX Stars Professional, Simon Johnson. Simon is General Manager for UK & Ireland for Freshworks, a company providing organisations of all sizes with SaaS customer engagement solutions. Simon...

Customer Experience Trends in 2021

CXM Editor Debbie Walton had the pleasure of chatting to Simon Johnson from Freshworks, CXM’s winner of this year’s CX Stars Top 100 Professionals, about customer experience trends in 2021. For information on Freshdesk’s product offering, please click here. What 2021 holds...

To go from bad CX to good CX, it’s time for organisations to ‘Think different’

CX has seen a major shift away from product-centricity into customer-centricity, as befits the new, consumer-enabled digital world – especially true today. A poorly implemented CX initiative is often worse for both customer and business than having no CX initiative at...

7 Ways to Improve Customer Experience with Email Marketing

A happy customer is a loyal customer. And loyal customers are important. In fact, the chances of selling to an existing customer are between 60-70%. Which drops to a mere 5-20% for new customers. But what is the key to keeping customers...

Giving Compliments

In Dale Carnegie’s book How to Win Friends and Influence People, he talks about giving compliments as being like leaving beacons of light. The world is a very small place and before you know it, you’ll do a full circle...