Category: Customer Experience

BFSI and retail surpass expectations with personalised email campaigns

MoEngage has unveiled its latest report that analyses the performance of more than 17.3 billion marketing emails sent via MoEngage’s data-driven platform to assess the impact of various personalisation strategies. Marketers can utilise this data to benchmark their email campaigns...

AI assistants will replace 25% of mobile app usage by 2027

According to Gartner, mobile app usage is expected to decrease by 25% by 2027, driven by the rise of AI assistants such as Apple Intelligence, ChatGPT, Google Gemini, and Meta AI. Smartphone users increasingly rely on these intelligent agents to...

Care, share and trust: how ALA Insurance become industry disruptors

Two new hires are expected to begin their careers at ALA Insurance in December, a family owned and run firm based in rural North Yorkshire. They’re joining an organisation that by any measure is thriving. Sales are up 32% year-on-year...

AI, gamification, and custom rewards: What’s driving loyalty success in 2025?

What if your loyalty programme could deliver a 5x ROI, boost customer engagement, and save your team hours of work?Antavo’s Global Customer Loyalty Report 2025 reveals how businesses are achieving these results by embracing AI, gamification, and personalised rewards.Based on...

Press Ganey’s AI innovations aim to improve patient safety and healthcare experiences

Healthcare analytics solutions provider Press Ganey has revealed a suite of advanced AI capabilities designed to tackle some of healthcare’s most pressing challenges, from patient safety to employee engagement. The company has recently published a report that sheds light on...

HCLTech partners with Microsoft to boost contact centres with AI-driven solutions

HCLTech has unveiled an expanded partnership with Microsoft to revolutionise customer service experiences through genAI and cloud-based contact centre solutions. This collaboration will enable clients to leverage Microsoft Dynamics 365 Contact Center, a Copilot-first platform designed to accelerate issue resolution...

The role of AI and real-time insights in the CDP era

In its latest report, Tealium highlights that 81% of customer data platform (CDP) users are highly satisfied with their platform’s ability to support AI and machine learning (ML) initiatives. The report shows how AI transforms CDP usage, with 54% of...

The clock is ticking on insurance’s digital overhaul

The insurance industry is poised for a transformation as younger consumers lead the charge for digital-first experiences.According to the 2025 Consumer Sentiment Report: Preferences for Insurance in a Digital World, 64% of Digital Natives (those born in 1975 or later)...

WorkJam adds two new tools to improve frontline team communication

Digital frontline workplace solution provider WorkJam has launched two new features with the aim of enhancing frontline team communication – an AI chatbot and a “Live Streaming” video tool.The tools make it easier for companies to engage, train, and support...

Algolia transforms fashion e-commerce with new tool

Algolia has unveiled its Intelligent Fashion Solution, designed to set new benchmarks in fashion e-commerce. The platform aims to address the most pressing challenges online fashion retailers face, creating personalised shopping experiences that drive customer satisfaction and boost conversion rates.At...