Category: Digital Experience

Beyond the goal: picking KPIs that lead to victory

We live and breathe metrics. Your car speedometer, your watch reminding you to take more steps, or even tracking how many hours of sleep you’ve managed to knock out. Businesses are no different and get similarly swamped with data points....

Consumers prefer human agents for customer support

A new consumer survey by Five9 dug deep into customer perceptions of AI and its role in the evolving customer experience. The study investigated consumer sentiment around AI in specific industries, such as holiday shopping, travel, and healthcare. The key takeaway...

Cisco enhances employee collaboration with new AI-driven solutions

Cisco has unveiled new AI-driven tools aimed at transforming employee experiences and streamlining more intelligent and connected workplaces. With innovations like Cisco Spatial Meetings, the Ceiling Microphone Pro, and expanded Webex AI Assistant capabilities, Cisco aims to make collaboration easier...

Cisco deploys gen AI to elevate customer experience

Cisco has revamped its customers’ digital experience with an extensive rollout of generative AI. The networking giant has quietly used artificial intelligence to build and train data science models to create predictive ‘next best experiences’. The team started blending generative AI into...

Cloud technology is the frontier for customer experience and personalisation

In an age where customers want hyper-personalised interactions, cloud technology is slowly becoming a key enabler for organisations that want to provide seamless, tailored experiences. Cloud-based tools are changing the way businesses communicate with consumers by enhancing real-time interaction and...

BT Group slashes carbon footprint and boosts productivity

In the summer of 2023, Darren Bayney was working as a business service enablement consultant with BT Group. He’d been tasked with forensic examination of the firm’s sprawling business field services operations, with an eye on improving the sustainability credentials...

AI-Powered post-purchase experiences on the rise in UK eCommerce

UK retailers are doubling down on AI to enhance the post-purchase experience. According to research from Scurri and IMRG, UK e-commerce businesses are rapidly adopting AI solutions to streamline and improve the customer journey after purchase. By 2025, AI will power...

Nearly 80% of European drivers ready to embrace AI-powered voice assistants

According to the latest survey by SoundHound AI, nearly 80% of regular drivers are inclined to adopt voice assistants with generative AI capabilities in their vehicles if available. “Over the last 12 months of deployment, it’s become clear that those early...

Fraud is forcing ecommerce retailers to tighten refund policies

Retailers are losing billions to returns, refunds, and exchanges, with $394 billion spent globally, out of which at least $28 billion is directly impacted by fraud and abuse, according to Riskified’s report. The report highlights how the rise in fraud...

AI and analytics drive transformation in European contact centres

European contact centres are increasingly turning to advanced customer experience tools, including AI-powered systems and real-time analytics, to enhance both customer satisfaction and employee retention, according to a new report by Information Services Group (ISG), a global technology research and...