Category: Digital Experience

Victoria’s Secret partners with Global-e to enhance international e-commerce

Lingerie retailer Victoria’s Secret has picked Global-e, a global direct-to-consumer e-commerce platform, to transform its international online operations, particularly in key markets like Canada and major European countries, including Germany and France.The partnership allows Victoria’s Secret to implement a fully...

Real-time responses, trust, and personalisation among key trends in customer communication in 2025

With over 800 billion interactions taking place annually across industries, the trends shaping digital communication point to a growing demand for speed, personalisation, and trust. By 2025, key statistics indicate that customer expectations will continue to rise, driving companies to...

Pega unveils AI-powered payment dispute solution

Pega has updated its Smart Dispute solution to transform customer experiences by streamlining and accelerating the resolution of payment disputes and fraud claims. For customers, this means faster resolutions, smoother interactions, and a more seamless experience regardless of their payment...

The next phase of privacy: consent management

While privacy has always been important, the introduction of the internet and the proliferation of connected devices has taken it to a whole new level.Whether engaging on social media or conducting online transactions, each interaction leaves a digital footprint. The...

32% of tech workers struggle to keep up with rapid change

According to the latest survey by Kahoot, nearly half of the tech professionals (40%) are concerned their skills will be obsolete within three years, underscoring the urgency for modernised upskilling solutions. With 32% citing AI’s rapid evolution as their main...

Two-thirds of customer service operations plan AI-powered WEM adoption by 2029 

According to a new study by Frost & Sullivan and SuccessKPI, two-thirds of customer service operations aim to integrate AI into their cloud-based Workforce Engagement Management (WEM) applications within the next three to five years. This move addresses growing skills...

Google Gemini expands with Deep Research and 2.0 Flash

Google has announced significant upgrades to its AI platform Gemini, introducing the “Deep Research” feature and the experimental rollout of the Gemini 2.0 Flash model. These updates enhance users’ research capabilities and improve the platform’s performance.“We’ve built a new agentic...

UK shoppers can’t be bothered to wrap presents

According to new Bango research, a growing trend among UK Christmas shoppers is choosing subscription gifts to streamline the festive season. The study reveals that 29% preferred gifting subscriptions to avoid the hassle of wrapping traditional presents.For those celebrating Christmas...

AI takes centre stage in UK Christmas marketing strategies

Over half of UK marketers (55%) utilise artificial intelligence (AI) to strategically plan and enhance their seasonal marketing campaigns, according to new research by Optimizely. The study, which surveyed 100 marketers across the UK, shows the increasing reliance on AI...

Cyara introduces new solutions to elevate CX standards

Cyara has announced DART AI, an AI framework emphasising practical innovation and tangible customer value. Alongside this, Cyara has unveiled Cyara AI Trust, a comprehensive suite of testing modules designed to optimize chatbot development, mitigate risks associated with large language...