Category: Digital Experience

London’s Chief Digital Officer: Will He Make A Difference?

The Mayor of London, Sadiq Khan, has finally brought his hunt for a Chief Digital Officer (CDO) to an end and fulfilled one of his key manifesto promises from last year with the appointment of Theo Blackwell. In a first for...

Take Me Away and Let Me Dive Into Virtual Reality

One in five Britons wants to live in a virtual-reality fantasy land. A survey of 1,000 people, by social virtual reality platform Geekzonia, finds that the main drivers for the U.K.’s appetite for escapism are: Political issues, such as “Brexit.” A desire to visit “places” such...

Ad Tech Companies Pushed into Specialising by Transparency Demands

Focus is coming to ad tech. Ad tech companies have reaped huge profits by serving publishers and media buyers alike. But with the increased demand for transparency, companies are finding they’re better off choosing one side. This month, Tremor Video agreed to sell its demand-side...

Amazon Is Showing Us That The Concept of ‘Tech Company’ Is Slowly Dying Out

On Monday, Amazon’s $13.7 billion purchase of Whole Foods will close, ushering in a new era of cheap avocados for all, and Amazon Prime grocery discounts for some. Now consider this: we just passed the six-year anniversary of venture capitalist Marc Andreessen’s famous declaration that “software...

Ten Tech News Stories You Should Know About

All the Tech news you missed over the weekend.     1. Exploring how humanoid robots could be hacked. Ethical hackers have turned this robot into a dangerous machine.     2. What are the hidden features of Samsung Galaxy Note 8? Check out the...

10 Useless Digital Marketing Tactics You Must Stop Using

The fast-paced world of digital media — with its new technologies and iterative improvements — has theoretically made our lives easier. The counterpart is that we are or can get overwhelmed. It seems like every week there’s something new we NEED...

Amazon Cash Arrives In The UK Under A Different Name

Amazon Top Up is the UK version of the company’s cash deposit program Amazon’s newest in-store program, Top Up, looks a lot like an existing one, and for good reason. The company recently launched Top Up, a service that lets you deposit...

Ten Tech News Stories You Should Know About

Take a look at the freshest news from the Tech Industry.     1. See how Samsung Galaxy Note 8 compares to other phones. Does it have what it takes to overtake the market?     2. It is rumoured that the iPhone 8 could...

7 Steps for Owning the Digital Customer Experience

Financial services brands have a unique challenge in engaging today’s digital consumer. Based on a recent Lithium study, we found that 59 percent of adults in the UK prefer to do their banking digitally. Surprisingly, however, only 23 percent of...

Virtual Reality Used for Learning and Training

Like many of you, I love to play with new technology. But after 30 years of futzing with new stuff, I’ve learned to be skeptical of fancy new tools, and often now wait until they’re “proven” until I recommend them...