Category: Digital Experience

10 Hidden Gems of Google Analytics

I was once told by a client that they wanted to know how to “track everything” with Google Analytics. They were very excited about adding event tracking to every possible click and interaction with the website. While that is possible,...

York Second City After London to Try Out UK’s Newest Electric Double Decker Bus

York has now become the first UK city outside London to trial a new fully electric double decker bus. In a ‘landmark’ moment, which took place on Monday (14th August), representatives from City of York Council, First York and local bus...

Bitcoin Hits a Fresh Record High, Value Has Risen Over $15 Billion in One Week Alone

Bitcoin hit a fresh record high on Monday of $4,251.02. More than $15 billion has been added to Bitcoin’s market capitalization in the last week. Strong demand from Japan, geopolitical tensions, and rising institutional investor interest is driving the price of Bitcoin...

Salesforce Integrates AI-Powered Image Recognition for Twitter

Eleven months ago the tech world was abuzz with rumours flying that Salesforce might buy Twitter. Salesforce CEO Mark Benioff had called the still struggling social media company an “unpolished jewel,” a “great brand” and the proposition of acquiring it “a once in a...

Ten Tech News Stories You Should Know About

Here is what has been happening in the world of tech over the weekend.     1. Disney is flying solo just so they wouldn’t get eaten by Netflix. They have decided to launch their own streaming service independently. 2. techUK is going to...

Improving the Customer Experience with the Internet of Things

From paying for our daily commute with a flick of the wrist, ordering groceries via voice commands or remotely turning on the central heating, the Internet of Things is successfully transforming, modernising and improving everyday life. It is already present in...

Why Is Artificial Intelligence So Valuable in Service Management CX?

Artificial Intelligence has long been talked about as ‘game changer’, however, unlike some tech ‘hot topics’ the hype around AI is rapidly being backed up with credible and highly valuable applications; significantly, the service management sector, where attention has traditionally...

Ten Tech News Stories You Should Know About

Here is what has been happening in the world of tech.   1. Andy Rubin’s tech startup, Essential, has received a strong ally. Amazon is ready to back them up and work together in the future.       2. iPhone 8 virtual home button...

Why Are Reports So Crucial in Determining a Live Chat Agent’s Performance?

Ever since the online communication channels started to change, so did the preferences for customer service. Through the process of adaptation to fast technology development, live chat agents gained to prominence to improve customer experience. The era of telephone calls...

How I Learned to Stop Worrying and Love the Cloud

There was a time — and not too long ago, either — when I remember feeling totally opposed to the whole concept of cloud computing.  As the owner of a small firm that provides development and admin tools to on-premises platforms,...