Category: Digital Experience

Shoppable Photos on Instagram – The Bigger Picture for Retail Fulfilment

Instagram recently trialled a new ecommerce platform which allowed a select group of US-based retailers to tag product photos with pricing information and descriptions. These so called ‘shoppable photos’ link directly to the retailers’ websites paving the way for a...

5 Social Media Resolutions You Should Be Making for 2017

Silence on social media is no longer an option. Every year, finding a business that isn’t on social media becomes less and less likely, probably because so many of us have accounts for personal use, too. Social media is fun...

Things that Will Grab the Headlines in User Experience in 2017

Giles Colborne, MD of cxpartners and author of ‘Simple & Usable’, has looked at different aspects and industries to predict how the customer experience will change or be improved for 2017. If you want to find out how you can...

VR Coming to Get You: Customer Experience through Bots and VR by 2020

More than three quarters of brands will deliver Customer Experience through VR and chatbots in the next four years, Oracle research finds The relationship brands have with their customers is set to undergo a technological revolution causing the number of human-to-human...

UK Online Merchants Lose Nearly Half of Christmas Shoppers at the Checkout

PPRO Group survey reveals that online merchants are losing sales by failing to offer shoppers their preferred online payment method Irritated UK online shoppers are abandoning their online shopping basket and shopping elsewhere because online merchants are failing to offer them...

Retail Brands Still Taking Up to 6.5 Hours to Reply on Social

Study Reveals Sephora and Amazon Are Top Performers When Engaging With Consumers on Social Media Lithium Technologies announced findings from its State of Social Engagement 2016 study of the retail industry, which uncovers the extent that Fortune 1000 retail brands are...

Customer X at Xmas

As we gear up for Christmas and increasingly rely on online retail rather than the high street for our shopping, it is worth taking a look at the quality of service we receive as an online shopper. In our survey...

Google Pixel Vs iPhone 7 – Which is Better?

There is a new curiosity among mobile lovers since iPhone7 & Google Pixel came on the market last month. In September, Apple has introduced iPhone 7 and 7 plus, having some cool new features, iOS 10 and stunning look. Google...

The Pros and Cons of Google’s Click-to-SMS

Allowing consumers to text a company straightforward queries is an opportunity for brands but it doesn’t replace click-to-call, it empowers it, says Anna Forbes UK MD of Marchex. Google recently announced that it will soon be rolling out its click-to-SMS ad...

9 Tips for Starting Your Own eBay Business

Running a business from home has never been more convenient, but that doesn’t make it easy; with more than $160,000 spent on eBay every 60 seconds there’s certainly plenty of opportunity to start selling, but there’s also plenty of competition....