Category: Digital Experience

5 Reasons Why People Aren’t Using Your Voice UI

Voice interfaces are finally ready for prime time, thanks to mature technology and the fact that there is a high user demand for such a service. However, you wouldn’t always know it looking at some of the products that are...

Gita: Vespa’s New Robot That Carries Your Groceries

Nothing can ruin your shopping like having to carry heavy bags around. Well, it seems that this will no longer be a problem for those who can afford this little guy. Vespa, the Italian company famous for their scooters, is creating...

How Technology and Customer Experience Can Influence Behaviour

What makes Amazon, Apple, Disney, Lego, Build a Bear, & John Lewis special? Great products. But more importantly, great customer experience. Find out how behaviour & technology come together to deliver great customer experience. Former Sainsbury’s Chief Justin King and 20 other...

Poor Performing UK Ecommerce Sites Hurt Bricks and Mortar Retail Too

Retailers’ reports on Christmas revenues demonstrate that online is becoming more critical to their success. But according to a new survey conducted by market research firm OnePoll into the online shopping experiences of male and female UK consumers, poorly performing...

Implementing a Digital Strategy in Five Fundamental Steps

In our work with clients we see commonly recurring pitfalls that often lead to failure in digital implementation, including: unrealistic expectations of technology; believing a new technology system will fundamentally transform the organizational culture and employees will simply adapt; creating...

How to Reach More Clients by Using Social Network

The marketing strategies have changed drastically in the last ten years. Imagine what would have happened if I told you in 2007 that you will be posting images on a web called Instagram to promote a give-away between your subscribers....

Shoppable Photos on Instagram – The Bigger Picture for Retail Fulfilment

Instagram recently trialled a new ecommerce platform which allowed a select group of US-based retailers to tag product photos with pricing information and descriptions. These so called ‘shoppable photos’ link directly to the retailers’ websites paving the way for a...

5 Social Media Resolutions You Should Be Making for 2017

Silence on social media is no longer an option. Every year, finding a business that isn’t on social media becomes less and less likely, probably because so many of us have accounts for personal use, too. Social media is fun...

Things that Will Grab the Headlines in User Experience in 2017

Giles Colborne, MD of cxpartners and author of ‘Simple & Usable’, has looked at different aspects and industries to predict how the customer experience will change or be improved for 2017. If you want to find out how you can...

VR Coming to Get You: Customer Experience through Bots and VR by 2020

More than three quarters of brands will deliver Customer Experience through VR and chatbots in the next four years, Oracle research finds The relationship brands have with their customers is set to undergo a technological revolution causing the number of human-to-human...