Category: Digital Experience

UK Online Merchants Lose Nearly Half of Christmas Shoppers at the Checkout

PPRO Group survey reveals that online merchants are losing sales by failing to offer shoppers their preferred online payment method Irritated UK online shoppers are abandoning their online shopping basket and shopping elsewhere because online merchants are failing to offer them...

Retail Brands Still Taking Up to 6.5 Hours to Reply on Social

Study Reveals Sephora and Amazon Are Top Performers When Engaging With Consumers on Social Media Lithium Technologies announced findings from its State of Social Engagement 2016 study of the retail industry, which uncovers the extent that Fortune 1000 retail brands are...

Customer X at Xmas

As we gear up for Christmas and increasingly rely on online retail rather than the high street for our shopping, it is worth taking a look at the quality of service we receive as an online shopper. In our survey...

Google Pixel Vs iPhone 7 – Which is Better?

There is a new curiosity among mobile lovers since iPhone7 & Google Pixel came on the market last month. In September, Apple has introduced iPhone 7 and 7 plus, having some cool new features, iOS 10 and stunning look. Google...

The Pros and Cons of Google’s Click-to-SMS

Allowing consumers to text a company straightforward queries is an opportunity for brands but it doesn’t replace click-to-call, it empowers it, says Anna Forbes UK MD of Marchex. Google recently announced that it will soon be rolling out its click-to-SMS ad...

9 Tips for Starting Your Own eBay Business

Running a business from home has never been more convenient, but that doesn’t make it easy; with more than $160,000 spent on eBay every 60 seconds there’s certainly plenty of opportunity to start selling, but there’s also plenty of competition....

How to Improve Customer Service through In-store Technology and IT Management

Developments in retail and EPOS technology in recent years have focused on improving customer service with more efficient and secure payment methods, going from card swiping to PIN and now onto contactless. Implementing modern EPOS solutions is only half of...

How to Make Black Friday a Consumer Friendly Affair

Black Friday will soon be upon us and it’s no secret that customers from around the world take to the net to find the best bargains, regardless of what they’re after, they’re in search of a sale. With many consumers choosing...

Pizza Express Case Study: Bookings Automation and Analytics Enhancement

With over 450 restaurants across the UK and Ireland, PizzaExpress is one of the most popular restaurant chains in the country. Following the advent of mobile technology, its IT team have been at the cutting edge in keeping pace with...

Five Tips from Financial Times for a Successful Website Redesign

When the Financial Times set about the third redesign of its definitive luxury guide How To Spend It, the end user was our one and only focus. Having successfully adapted the publication from print to digital, the FT’s new challenge...