Tag: Artificial Intelligence
The future of industry innovation: artificial intelligence of things
Artificial Intelligence (AI) and the Internet of Things (IoT) are the most transformative technologies elevating the growth of numerous industries. Together, the integration of AI and IoT will be the technology that fuels the revolution of smart industries. Known as...
Fashion in the metaverse: who are their customers?
The concept of the metaverse is still nascent. However, it harbours immense potential for the fashion industry in this digital revolution. Moreover, the freedom and flexibility of WEB3 allows fashion vendors of any size to break into the virtual world...
Why AI mastery is key to becoming a CX champion
Even with all the technology available today, true CX champions are still a relatively rare breed. A recent study by MIT, on behalf of SAS, found that just 15 per cent of organisations can claim to be CX champions, while...
Leveraging the power of conversational AI for improved customer experience
Conversational AI chatbots have become a popular approach for organizations across various sectors to communicate with their consumers. At a time when remote working is more prevalent than ever, chatbots have helped many organizations maintain a consistent customer experience and...
New research ahead of the GDPR anniversary reveals the gap in expectation when it comes to ethical marketing
New research launched this week by data-driven digital marketing agency Precis Digital, and leading global research company Forrester Consulting finds that 80% of marketers rank customer satisfaction as the number one most important outcome for their marketing programmes. However, only 49%...
The evolution of data: will AI voice recognition shape how we serve our customers?
Data as we know it is evolving. Previously limited to numerical and text form, data is now increasingly presented to businesses in the form of audio and video, especially with the accelerated use of telephone and video-call communication between businesses...
Adopt or Fail: AI is now mission-critical for retailers
The concept of artificial intelligence (AI) has existed for decades, but only in recent years has the potential scale and significance of its impact come to the fore. Now, it holds the power to influence and shape future success. But what...
Some people might love metaverse, but will the environment
In August Forrester did a survey among 691 UK online consumers and discovered that only 17% would like to spend some more time exploring the metaverse. However, 33% do not understand it, and 36% believe they do not have a...
How to improve sustainability in AI to benefit businesses and the environment
Images of wildfires, hurricanes and droughts blaring from every news channel and social feed have pushed the majority of people over the cultural tipping point on environmental issues. The result has been millions of more sustainable choices being made every...