Tag: Artificial Intelligence

Bridging the empathy gap with customer experience automation 

Without automation, there is much less efficiency, clarity, and speed of service. According to the CXA Impact report, 95% of growing businesses say that automation helped them achieve what they couldn’t on their own. Customer experience automation (CXA) is especially important...

This week in CX: 3 technologies that will transform customer service and support

Happy Friday! Here’s the latest roundup of industry news from this week in CX. This week, we’re discussing three technologies changing customer service, HubSpot’s new AI research in marketing, and the recent launch of ChatGPT Enterprise on August 28th. Key News Consumer research...

This week in CX: Can customer reviews powered by generative AI be trusted?

Happy Friday! Here’s the latest roundup of industry news from this week in CX. 📢 This week, we’re looking at Qualtrics new Video Feedback, Amazon new product review powered by AI, and gift cards winning strategy by New Look.  Key news According to...

What is the potential value of prompt engineering in CX?

With the development of Open AI’s ChatGPT, the discussion about a new role of ‘prompt engineering’ has started coming up more often. Prompt engineering is a way of communication with the large language model, a relationship between a human and machine...

Video feedback to capture customer’s authenticity and foster human insights  

Over the past few years, the rapid development of AI (artificial intelligence) and deep learning opened a window for new CX technologies. Video feedback has emerged as an automated tool that brands can use to better understand their customers’ emotions...

AI revolution doesn’t stop: Meta, Qualtrics & Hubspot give us food for thought

Happy Friday! ‘This week in CX’ brings you the latest roundup of industry news. This week, we’re looking at Meta, Qualtrics, Hubspot and the latest insights about how customer behaviours reflect their care for the environmental issues. Let’s dive into...

CX without traditional surveys: how is AI changing the way we collect and analyse feedback?

Over the last few years, we have seen major advancements in obtaining customer feedback, and technology. Surveys are dying out, and artificially intelligent robots are communicating with us at the speed of light.  Let’s put them together – how is the...

Relying on online tools and AI assistants alone won’t retain your customers. What will?

With consumer confidence constantly in flux – falling from a record low in January to its highest level in almost a year in February – the experiences that brands deliver today become increasingly important in winning over customers and their share...

How generative AI will revolutionise the marketing landscape

Unless you’ve been living under a rock, I won’t be the first to tell you that generative AI has arrived, and it has big potential for marketers. However, whilst AI has been a feature in business meetings, analysts’ discussions and industry debates for a while now – and...

Harnessing artificial intelligence to elevate immersive customer experiences

Everyday we are bombarded with countless different distractions. Be it a ping on our phones or smart watches, an email notification on our laptops or an eye-catching advert on a digital billboard – there are endless diversions that pull us...