Tag: Artificial Intelligence

This week in CX: Meta will use UK customer data to train its AI

Happy Friday! ‘This week in CX’ brings you the latest roundup of industry news. This week, we’ve been looking at the latest research in Gen Z attitudes as employees and customers, worker flexibility on their schedules and policies, and struggles that customers...

Gen Z demand creative marketing with ‘cool’ content and imagery to keep brand loyalty

Almost half (46%) of UK Gen Z customers have abandoned a brand because they grew ‘bored’ of them, despite previous loyalty. The same rings true for 29% of other generations. The new research from SAP Emarsys has also found that...

Employees haven’t received sufficient training to protect their accounts against cybersecurity attacks

Despite increasing cybersecurity attacks that have hit the headlines recently, new survey research from Yubico and Talker Research has found that there are concerning patterns and behaviours for personal and workplace cybersecurity. Despite being the least secure form of authentication,...

Only 17% of Brits can recognise when they’re using AI

New research has revealed that over 4 in 5 consumers don’t recognise when they’re using AI. This follows recent news that the UK, EU, US, and more have signed the first legal agreement on AI. Sopro’s new study has found...

To AI or not to AI: 92% of customers say NO to AI agents

Intradiem’s latest research highlights a significant disconnect between contact center leaders’ priorities and consumer preferences. According to the findings, 92% of customers prefer interacting with human agents over AI-driven bots in contact centres. While businesses are increasingly focused on the...

Using AI tools may be necessity for salespeople to meet their targets

New survey research from Gartner has found that salespeople who effectively partner with AI tools are 3.7 times more likely to meet their targets than those who do not. “AI partnership involves leveraging technology skills-use-case selection and prompt engineering- to automate...

Nearly 60% of consumers plan to cut everyday purchases for holiday shopping

59% of shoppers are saying they plan to cut everyday purchases in order to prioritise gifting budgets. More than three quarters are planning to maintain or increase gift purchases this holiday season.  The findings come from Coveo’s new research report titled,...

AI’s shift from hype to strategic execution

Generative AI is no longer just a buzzword.  According to CallMiner’s 2024 CX Landscape Report, 87% of global CX leaders believe that implementing generative AI is key to their customer experience (CX) and customer service teams, and 91% believe AI will help...

40% of GenAI solutions will be multimodal in three years’ time

According to Gartner’s latest research, 40% of GenAI solutions will be multimodal (text, image, audio, and video) by 2027. This shift is expected to provide an enhanced human to AI interaction, as well as the opportunity for GenAI-enabled offerings to...

Forrester follows up on its list of emerging technologies for 2024

Aerial drones have topped Forrester’s follow-up list of the next 10 top emerging technologies for 2024. The first top 10 technologies list was released in June. This follow-up list highlights how AI continues to dominate the technological landscape, as well...