Tag: Customer Experience

McDonald’s vs the Banks – an insight

Customer Experience Magazine in conjunction with SpectrumInsight are conducting a three month study, using SpectrumInsight’s revolutionary new realtime consumer insight methodology. I met Mark Westaby and Karen Williams, co-owners of SpectrumInsight at the most recent Cranfield Customer Management Forum at the...

A Winner’s Story – From Paper to Vapour…..

…Revolutionising Re-mortgaging Fasttrac Solicitors was delighted to win the 2012 UK Customer Experience Award for Professional Services. The award was recognition of the fact that we have completely re-engineered and revolutionised the remortgage conveyancing process. We literally have taken it from paper...

The Customer Experience Business Part 2

As I said in last month’s issue, the unexpected discovery that came as a result of my research project of five great companies is that, although they are all in different industries, they all share five things in common. Since...

10 lessons learned about customer experience

Over the 10 years working with leading global brands, we’ve learned that sometimes it’s executing the basics well that allows brands to break through to new levels of success. Here are some of the key lessons we’ve taken from our...

Rethinking the Risk and Reward Relationship?

The risk/reward principle is well understood, but is it a mindset – a particular lens for viewing life through, or something closer to the rules of a particular game? A game, moreover, often played by people who think of themselves as...

Gold Medal Customer Experience

What can we learn from the award winners? In the year of the London Olympics, the gold medals for Customer Experience were handed out at the UK Customer Experience Awards on Friday 21st September. Here, one of the judges, Paul Weald,...

The winning stories: the judge’s perspective

Have you ever wondered what makes a winning story? What are the factors distinguishing a great team from a good one? Is it a strong vision, teamwork, or strategy? In this article, I’ll share my experience as a judge at the...