Tag: Customer Experience
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The Widening Gulf of Customer Experience
The term customer experience has in the past few years gained wide adoption. Its promise to drive business growth and the numerous stories of how successful organizations deliver an exceptional customer experience has made it one of the most used...
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Listening to customers matters
Business software and services provider Sage is one of the UK’s biggest technology success stories. Launched by two entrepreneurs in Newcastle more than 30 years ago, today’s global FTSE100 business helps over six million customers around the world. Sage’s Jonathan...
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Disney sprinkles some magic
Happy Disney fans have added own magic to tweet the brand to the top of the latest chart in the third UK Customer Experience Index (UKCEI) More than 500,000 tweets sent during May and June have been analysed for the Index...
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Customer Experience Awards 2013
In the current economic climate we need all the help we can get and participating in the UK Customer Experience Awards 2013 could make all the difference to you and your organisation. Your involvement can be as a judge, sponsorship, or...
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ECEW – an inspirational event
They came, they saw and they went away enlightened – that’s the verdict on the fifth annual European Customer Experience World event. Held on May 14 and 15 in London, the event offered a chance to dip into a wealth of...
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Customer Service of the CliniSupplies kind!
CliniSupplies is a leading provider of Medical Supplies across all healthcare sectors including an extensive range of urology, wound and skin management products. Established in 2000, the company has recorded strong year on year growth since its inception. Our record...
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Twittering Success for Nando’s
Nando’s customers have tweeted the restaurant chain to the top of the leaderboard in the second UK Customer Experience Index (UKCEI). While unhappy customers have left the NHS licking its wounds at the bottom. More than 300,000 tweets sent during March and...
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Building a VoC programme – where to begin?
Setting out to build a Voice of the Customer (VoC) programme sounds like a simple task, but with most businesses interacting with their customers through multiple channels, and customer expectations rising in most industries, you need to take a strategic...
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The UK Customer Experience Index (UKCEI)
The UK Customer Experience Index (UKCEI) – Presented by Customer Experience Magazine and featuring the unique methodology of SpectrumInsight. In this, the first release of results for the UKCEI, we can reveal that Topshop have been giving their customers a truly...
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McDonalds v The Banks Has McDonald’s been affected by the processed food scandal?
Following on from last month’s article using SpectrumInsight’s real-time consumer insight methodology, we look at how customer views towards McDonalds and the Banks have changed over the past month, and more importantly, why? We touched on the importance of using feedback...