Tag: Omnichannel
According to Snap’s study, 93% of Gen Z wants to use AR for an immersive shopping experience
CXM would like to present to you the Snap research study which uncovers that Gen Z (born between the late 1990s and early 2010s) are shaping online and retail culture. The global (Australia, Brazil, Canada, France, Germany, India, Italy, Mexico,...
New research: can clienteling technologies improve business performance
One of the fastest trending tech investments for retail brands is clienteling, a retail technique that empowers store associates with a customer and product data so they can handhold customers through browsing and buying to deliver personalised customer experiences. Accenture’s Pulse Check...
Webex’s report details how to solve the CX trilemma
A research report by Webex entitled “It’s time to solve the customer experience trilemma” speaks about what is needed to increase customer loyalty so that the bottom line can follow. Immobile, which is part of Webex, took the time to...
Data, discovery and innovation: shoppable media breathes new life into eCommerce
Since the content and commerce company, PopSugar acquired PICT to create photos that users could conduct purchases through, shoppable media has gained significant traction across digital publications, video, and social platforms. Yahoo’s In The Know publication saw its shoppable, video-centric...
Should you fire your human qual assistant given what AI can do?
Expanding applications of AI and ML are rocking the world of qualitative research. Once a low-tech bastion of high labor intensity, a large team of professionals was standardly needed to execute a project from recruiters to moderators, notetakers and “taggers,”...
Three ways to create personalized experiences for Gen Z
When it comes to customer experience, the newest generation of users is set to disrupt the status quo. Defined as anyone born after 1996, Generation Z has different brand expectations, including a ruthless quest for truth, and is poised to...
Poor customer experience: what’s the real cost?
Time invested in your CX strategy, employee development, and customer loyalty programme may all be for nothing after just one poor customer experience. Can you still afford not to make timely business interventions?Every leader knows that keeping customers happy and...
Live chat security and privacy: How to ensure both for supreme CX
There’s no question that companies need to be able to quickly answer customer support requests. One study from HubSpot showed that 90% of customers rated an immediate response (where “immediate” is defined as less than ten minutes) as important or...
Forrester research: embracing conversational support is business-critical
After surveying 523 customer support decision-makers, Forrester research found that embracing conversational support is business-critical. This research confirmed the companies that leverage the power of conversational support can successfully drive customer retention. Moreover, they reported an increase in customer satisfaction...
How small businesses can compete with big brands using digital channels and live chat
In this article, read how small businesses can compete with big brands and thrive in this overloaded market.The David vs. Goliath fight between small and large businesses has been raging for decades. On the most basic level, large corporations have...