Tag: Retail

Customer survey postcards: the guide to offline satisfaction measurement

We’ve all been there as a customer – had a digital survey emailed through to us after a brand interaction. Those “how did we do today?” survey messages that we’ve just mindlessly ignored and let sink down through our inbox....

3 ways that technology can reduce the number of returns and improve the delivery experience

Retailers should always be on the front-foot and pre-empting predictable trends. For instance – an increase in returns during peak periods, and delays stemming from industrial action. Managing returns is an inevitable part of doing business online. But ensuring this process is optimised...

Can thrifting be incorporated into mainstream retail?

If ever there was a term suited to the times we live in, then surely “thrifting” is it. A recent report published by SAS highlighted the challenges retailers are currently facing. Consumers across the board are looking to cut back on non-essential spending. In...

How brands can show love to Gen Z this Valentine’s Day and beyond

In recent years, Gen Z has become the driving force behind Valentine’s Day gift giving as the youngest working generation. Born between 1997 and 2012, this generation is one of the largest, most diverse demographics in the world, as well as the most tech-savvy. As Valentine’s Day approaches, young lovebirds will be on...

What’s ahead for CX in retail in 2023?

Retail today is perhaps more complex than it has ever been. But giving customers the experience they now expect doesn’t have to be.  This year’s study revealed notable increases in consumers who are willing, prefer or have a growing affinity for self-service...

Why retailers can’t stop innovating in the first digital cost-of-living crisis

TikTok has seen an exponential growth of users, and increasing interactions between consumers and brands follow naturally. The platform introduced its new social shopping feature, a game changer in eCommerce that has inspired others to follow suit. But innovation is not something...

How can CPG brands navigate increasing inflation?

Inflation is on everyone’s minds. The UK government has spent the last few months desperately trying to get a handle on one of the biggest rises the UK has ever witnessed. Subsequently, it’s of little surprise that inflation is the number one concern not just for consumer packaged goods (CPG) companies,...

4 digital trends that will impact the retail industry in 2023

The rise of omnichannel retail has transformed the vertical, with over half of retailers adopting tools that help them sell in more than one channel. In 2023, consumer expectations and in-store and online shopping experiences will continue to evolve. As the following four trends gain...

8 small business tips to supercharge your marketing in 2023

As 2023 is just around the corner, it’s time to finalise your marketing strategy. Decide how you’ll be allocating resources ready for the new year.  Consumers are shopping online on a larger scale than ever before. The digital landscape continues to head towards a...

Could this year’s be the busiest Black Friday ever?

The cost of living crisis is hitting the UK hard. 77% of the population have reported that they are worried about rising costs. With Black Friday on the horizon, retailers have already spent weeks calculating the best deals they can offer....