Author: CXM Editorial
Company in focus – Customer Thermometer
I spotted the opportunity for Customer Thermometer in 2010. I’d founded a marketing agency eight years before, and as it grew I wanted to know how our customers were feeling. Traditional surveys didn’t appeal to me – I didn’t want...
Customer Insight & Data Analytics experts reveal their biggest challenges & investment priorities
We are delighted to share with you an exclusive research piece which has just been released. Focusing on big data or is it smart data? The infographic Big Data, Insight & Analytics: Investing in the Future delves into how senior executives...
Whether intentional or not, every business already has a “customer experience”
The question is have you designed this experience or is it just happening? There are many frameworks that exist, we have used one time and time again and have seen the benefits in many organisations. The framework we deploy has four...
Whittlebury Hall
Whittlebury Hall Conference, Training Centre, Hotel and Spa are thrilled to have been named WINNER of Best Customer Experience in the Hospitality, Leisure and Entertainment sector at the UK Customer Experience Awards 2014. Our initiative was the delivery of an improved...
Northern Gas Networks
Northern Gas Networks (NGN), the north of England’s gas distributor, entered into five award categories including Best Customer Experience Award, Business Change / Transformation – Simplification Award, Small Contact Centre Award, Employee Engagement – Taking the Lead Award, Team –...
Webhelp
Webhelp is internationally renowned for its innovative approach to customer experience management and this is largely down to the quality of our teams. The Webhelp ‘212 Team’ drive a transformational programme which is enriching the lives of everyone involved by leading...
Graze
At graze we absolutely love information and every scrap of feedback we get from our lovely customers (or grazers, as we call them) is valuable. Our winning initiative was based around all the ways we gather insight from our grazers, the vital...
Central England Co-operative
Julie Tyler, Customer Insight Specialist at Central England Co-Operative Limited Winner of the Professional of the Year Award. The creation of a new Customer Insight Specialist role in November 2013 was key to the Society’s vision to become the UK’s best consumer...
TripAdvisor
At TripAdvisor, we are proud to be a platform for the worldwide travel community to share their experiences, tips and advice with others. So we embarked on a special CRM initiative which focused on celebrating what motivates TripAdvisor members most:...