Author: CXM Editorial

Leveraging the power of conversational AI for improved customer experience

Conversational AI chatbots have become a popular approach for organizations across various sectors to communicate with their consumers. At a time when remote working is more prevalent than ever, chatbots have helped many organizations maintain a consistent customer experience and...

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UXinsight Festival is coming up on May 30: book your seat and discover growth in UX research  

The CXM team is delighted to announce our media partnership with the UXinsight Festival 2022, a hybrid event coming up on May 30. This is an amazing conference created by UX researchers for UX researchers.   In this short overview, we’ll walk you...

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ethics in marketing

New research ahead of the GDPR anniversary reveals the gap in expectation when it comes to ethical marketing

New research launched this week by data-driven digital marketing agency Precis Digital, and leading global research company Forrester Consulting finds that 80% of marketers rank customer satisfaction as the number one most important outcome for their marketing programmes. However, only 49%...

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workforce surveillance

New research shows that 32% of UK workers are surveilled by employers

According to recent research, employers ‘spy on’ a third of UK workers, and webcam monitoring has more than doubled. Bosses and business owners are using dystopian surveillance tools more often to make sure their workers are being diligent. As we get...

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fake reviews

British consumers demand greater government protection against fake reviews 

On Tuesday, the new Consumer Protection Bill is expected to lay out proposals making it illegal to pay someone to write or host fake reviews online. The latest research reveals that British consumers want regulations that offer total protection from...

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third party sources

Gartner predicts by 2025, 60% of customers will seek service information from third-party sources 

According to Gartner, by 2025, 60% of customers will seek service from third-party sources of information not owned by the company. Currently, younger customers already use third-party information sources more frequently than older consumers, suggesting that this trend will increase...

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An image showing the article cover with Punk CX leader

Interview with Adrian Swinscoe: why make CX more punk?

“Punk is not a method, not a framework, not a toolkit. It is just an invite to do things differently because our customers and our people are waiting.” This week on CX Lore, we are joined by Adrian Swinscoe, an experimental...

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state of UX 2022

State of UX survey 2022: approach to UX measurement is lacking, despite link to revenue and business outcomes

UserZoom’s State of UX Survey 2022 is its fourth annual survey, which takes the temperature of the UX industry to see the trends, challenges, and opportunities ahead. This year 693 UX professionals from 40 countries were asked about the state of UX...

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Digital experience Saudi Arabia

Wisdom’s digital customer experience series – Saudi Arabia edition coming in May

CXM, media partner of Wisdom, is happy to report that Wisdom announced the Saudi Arabia edition of its much-applauded Digital Customer Experience Series which will focus on evolving market dynamics in the Middle Eastern region.  The Digital Customer Experience Series –...

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online identity safty

Age Verify: a new digital identity signal helps businesses automatically verify the age of consumers

TeleSign, the leading provider of customer identity and engagement solutions, today released Age Verify, a new digital identity signal that helps businesses automatically verify the age of end-users. Using mobile identity insights, Age Verify immediately confirms if a user is...

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