Author: CXM Editorial

Cresta rolls out AI analyst to decode customer conversations

Cresta has launched AI Analyst, a natural-language interface designed to help organisations analyse customer conversations more efficiently. Part of Cresta’s contact centre AI platform, AI Analyst allows businesses to ask questions in everyday language and receive clear, structured answers supported...

Marketing automation platform Listrak launches first RCS marketing campaign in the U.S.

Marketing automation platform Listrak has announced a major milestone, becoming the first marketing platform provider to launch a Rich Communication Services (RCS) campaign in the United States. The campaign, created in partnership with Dooney & Bourke, a renowned American handbag...

Exclaimer teams up with Chili Piper for smarter scheduling

Exclaimer has announced an exciting new integration with Chili Piper, a renowned demand conversion platform. This collaboration empowers businesses to embed personalised meeting booking links directly into email signatures, streamlining scheduling processes and enhancing conversion rates. By removing barriers to...

Over  70% of CX leaders see genAI as the future

Recent research by TELUS Digital Experience (TELUS Digital) reveals that enterprise leaders are entering a pivotal stage in their genAI strategies. Many acknowledge the technology’s potential but face challenges in its adoption. The findings highlight both optimism and gaps in GenAI...

Alvaria and Zoom join forces to redefine customer engagement in contact centres

Alvaria has partnered with Zoom to equip enterprises with tools for driving customer engagement and improving operational efficiency. By combining Alvaria’s compliant outbound solutions with Zoom’s communication technology, the collaboration provides businesses with flexible, secure, and scalable solutions tailored to...

This week in CX: Is employee appreciation being done right?

Happy Friday! ‘This week in CX’ brings you the latest roundup of industry news. This week, we’ve been exploring the impact of interactive apps, business growth plans, and employee appreciation levels in different regions. We’re also discussing new updates from PwC, Gartner and...

Apps Associates tackles healthcare’s pain points with new tools

Apps Associates has introduced AppsAccelerate for Healthcare, a suite of solutions that tackle the unique challenges of the healthcare sector. Powered by Oracle Cloud, the offering combines advanced analytics, workforce optimization, financial planning, and inventory management tools to help healthcare...

How will President Trump’s proposed policies impact consumer shopping habits?

As President Trump’s proposed economic changes spark national debate, a new Market Pulse study from InMoment explores how these policies may shape consumer shopping behaviours and pricing expectations. The research, which surveyed over 1,000 U.S. adults and analysed 45,000 social media...

Sabio Group secures silver in EcoVadis sustainability assessment

Sabio Group has achieved a Silver medal in the EcoVadis sustainability assessment, positioning itself among the top 15% of companies worldwide evaluated by EcoVadis, a business sustainability ratings provider. With an overall score of 71 out of 100, placing Sabio in...

Consumers want instant payments in this economy. The majority of companies still struggle to keep pace

Behind every company’s digital transformation is its need to meet customers’ needs. In today’s age, if a company is selling any kind of service or product, instant payment options are a must. However, many companies are struggling to keep pace. According...