Author: CXM Editorial

A compass and a map represent the customer journey management.

What is customer journey management?

After exploring the topic of the customer value journey, it’s time to take into account the process of measuring, tracking, and optimising the provided experiences. Customer journey management is an approach to delivering seamless experiences to your customers across all...

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An illustration of a green paper bulb stands for the Spotify sustainability report.

Spotify sustainability report: why you should give it a read

Spotify, one of the world’s largest music streaming service providers, continues to be a great reference for professionals talking about CX initiatives. In general, customer experience in the digital space became a burning topic over the past two years, with the technology...

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Two people look at the map that represent customer value journey.

Your guide to the customer value journey

Following the initiative to cover CX basics in a series of articles, CXM talked a lot about the topic of the customer journey in the last couple of months. Today, we further explore the subject and give more details on...

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A photo shows wooden blocks formed in order to represent the brand value chain stages.

What are the essential brand value chain stages?

In the last couple of months, CXM welcomed new team members to redefine itself and create a true CX community from the insight out. During several meetings where we discussed our mission and vision, we gave a lot of thought...

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CX future

Travelling through time with Joana de Quintanilha and Maurice van der Heijden

In October this year, Customer Experience Magazine celebrates its 10th anniversary. Our team went busy hosting the month of festivity. Autumn turned out to be an eventful season for us, and we embraced it with the greatest joy and creativity. Along...

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Contact centre agents work on their customers' request.

What do contact centre agents have to say about their wellbeing in 2021?

In line with the celebration of the Customer Service Week in 2021, the CXM team received much information about the current status and trends in the world of CX. We decided to share with you some of the most intriguing...

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The photo shows the introduction of the Gulf Sustainability Awards 2021.

Building a greener future with Gulf Sustainability Awards 2021

This year was special for the professionals in the GCC region because they got a chance to enjoy the live Gulf Sustainability Awards 2021! For the first time in 18 months, the Awards Finals and Ceremony were held in person...

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An agent talks over the phone to support customer service contract renewal.

Capita signs customer service contract renewal with the RSPCA

We are happy to share with you that our client Capita announced the customer service contract renewal with the RSPCA for a further eight years. What will this long-term partnership bring to both companies? Our team summarized the overall benefits...

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an image showing a young woman participating in the process of employee engagement and organizational change.

Your guide to employee engagement and organizational change

In the past thirty years, plenty of research was conducted around the factors impacting employee engagement and organizational change. According to the recent research by Gallup, almost 85% of employees worldwide are still not engaged at work. We believe it’s...

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The banner shows important information about the CX day at CXM.

Real talk at CXM: join our interactive CX day celebration

Are you ready for this year’s CX day? Join CXM in celebrating this important day and actively participate in an event organised to connect professionals around the world! The 5th of October this year could be the best one ever. Wonder...

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