Author: CXM Editorial

HR week poster

HR Week: CXM partners with one of the biggest HR conferences in Europe

The CXM team is excited to announce a new media partnership with one of the largest HR conferences in Europe. With 150+ exceptional speakers from various industries, this event is going to inspire leaders across industries to design workplaces where...

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An image showing the winners at the gulf customer experience awards celebrating their success

Reasons to apply for the Gulf Customer Experience Awards 2022

There is no doubt the Gulf region is becoming a key player in the CX further development. With investments pouring into the emerging need for seamless digital services, maintaining a high-quality customer experience is taking its priority. It comes as...

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an image showing a young person having a happy first day of work

Happy first day of work – improve your employee onboarding experience

Ensuring a happy first day of work for a new employee is much more important than many organisations would ever imagine. According to recent studies, the employee onboarding experience is crucial for long-term satisfaction and optimal performance, yet many brands...

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The photo shows three emoticons standing for would not recommend facial expression.

Would not recommend – the scariest words a CX professional can hear

Net Promoter Score has been one of the central topics in conversations between CX professionals for years now. If you regularly read CXM, you know we published many articles on this subject, both from positive and negative points of view. Whether...

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A star on a desk represent a customer-first mindset.

How to develop a customer-first mindset?

The CXM team gathered many articles on the importance of CX in today’s world. With this comprehensive guide, we further develop that initiative by providing expert tips on developing a customer-first mindset. Following the economical and societal uncertainty, most brands now...

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an image showing a young person using tiktok for social media marketing purposes.

Is TikTok the next big thing in 2022 social media marketing?

What social media trends should companies have on their radar as they move into the new year? Which platforms should marketers use to stay competitive and relevant? Hubspot, a leading customer relationship management platform, in collaboration with Talkwalker, published the Social...

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A compass and a map represent the customer journey management.

What is customer journey management?

After exploring the topic of the customer value journey, it’s time to take into account the process of measuring, tracking, and optimising the provided experiences. Customer journey management is an approach to delivering seamless experiences to your customers across all...

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An illustration of a green paper bulb stands for the Spotify sustainability report.

Spotify sustainability report: why you should give it a read

Spotify, one of the world’s largest music streaming service providers, continues to be a great reference for professionals talking about CX initiatives. In general, customer experience in the digital space became a burning topic over the past two years, with the technology...

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Two people look at the map that represent customer value journey.

Your guide to the customer value journey

Following the initiative to cover CX basics in a series of articles, CXM talked a lot about the topic of the customer journey in the last couple of months. Today, we further explore the subject and give more details on...

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A photo shows wooden blocks formed in order to represent the brand value chain stages.

What are the essential brand value chain stages?

In the last couple of months, CXM welcomed new team members to redefine itself and create a true CX community from the insight out. During several meetings where we discussed our mission and vision, we gave a lot of thought...

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