Author: CXM Editorial

The end of brand loyalty? Why 57% of shoppers are no longer committed

More than half of U.S. shoppers (57%) no longer consider themselves loyal to any particular consumer product (CP) brands, including food, beverages, and personal care items. According to SAP Emarsys, this shift highlights a challenge for brands in an era...

Social shopping community teams up with Vonage to redefine deal sharing with Rich Communication Services

mydealz, Germany’s largest social shopping community, is taking its user experience to the next level with a new partnership with Vonage. The collaboration introduces Rich Communication Services (RCS) to mydealz’s platform, offering shoppers a more dynamic, engaging way to explore...

InMoment unveils new tool for smarter reputation management  

InMoment has introduced Competitor Intelligence, a tool designed to revolutionise how businesses analyse competitor reviews and gain a strategic edge. This AI-driven solution transforms raw review data into clear, actionable insights, helping brands identify their rivals’ strengths, weaknesses, and opportunities...

What do gym-goers want in 2025? Vibes, apparently

Forget fancy equipment and elite trainers. What gym-goers really want in 2025 is a vibe. According to Chatmeter’s latest Gym Reputation Ranking Report, the top-rated fitness chains aren’t just winning on price and cleanliness but on creating an atmosphere that...

Love and spending are in the air: Valentine’s Day sales to hit record $27.5 billion

This Valentine’s Day, consumers are set to spend a record $27.5 billion, surpassing last year’s $25.8 billion and exceeding the previous all-time high of $27.4 billion set in 2020. According to the latest survey from the National Retail Federation (NRF)...

Brands must break up with influencers in 2025

The value of influencers is increasingly under question. A string of seemingly random promotions across social media by tenuously connected celebrities add little value. Suggesting now is the time for action, the new consumer Brand Love Index recommends brands must...

Three artificial intelligence in customer experience trends for 2025

As 2025 kicks into gear, it’s clear that last year was pivotal for customer experience (CX). Generative artificial intelligence (GAI) continued to monopolise attention, making bold promises for the way businesses interact with customers. While some AI early adopters saw gains, others struggled...

This week in CX: AI, work week changes, and new shopping habits

Happy Friday! ‘This week in CX’ brings you the latest roundup of industry news.This week, we’ve been diving into exciting topics like the future of AI in 2025, the potential of a 4-day work week, and US workers’ plans for the...

“New normal” or just business as usual? 81% of execs say they’ve moved on from COVID disruptions

Five years after COVID-19 turned workplaces upside down, business leaders are finally calling it: the “new normal” has arrived. According to FM:Systems’ 2025 Inside the Workplace report, 81% of executives say they’ve either reached or are on the brink of...

New AI agents from Oracle to help HR enhance employee experience

Oracle has introduced new role-based AI agents within its Fusion Cloud Human Capital Management (HCM) platform, aimed at helping HR leaders and business executives enhance the employee experience and increase workforce productivity. Available now, these AI agents are designed to...