Author: CXM Editorial

The Changing Face of Online Customer Service Platforms

Customer service has always been a critical tenet of any business model, and the internet is beginning to take centre stage in terms of exposure alongside revenue generation. However, the entire concept of client relations is changing at what can...

An Interview With Ian Golding: The Strategy of CX

Ian Golding is a world-renowned Customer Experience consultant, and author of the most influential CX book available today, Customer What?: An honest and practical guide to customer experience.  In this interview, Ian – who also leads the CX Professional Masterclass and...

The International Customer Experience Awards

The International Customer Experience Awards is returning to Amsterdam in 2019 following an inaugural event that brought together some of the biggest names in global CX, and the very best customer-centric organisations from around the world. Entries for the event are...

The Gulf Customer Experience Awards

The Gulf Customer Experience Awards, hosted by Awards International UAE, is the biggest celebration of CX in the Middle East and beyond, with the next awards finals taking place in Dubai next January. As Customer Experience continues to be the key...

The UK Customer Experience Awards: A Decade of Excellence

Entries are now open for the UK Customer Experience Awards, which in 2019 is celebrating its tenth year of recognising and rewarding the very best customer-centric organisations in Britain. Click here for details on how to enter and take advantage of...

Judging Your Firm’s Customer Experience Through Retail Audits

Do you want to grow your business? Well, if your answer is yes, then you need to understand a simple rule: most products are just commodities for users. If the product addresses the issue of the customers, then two different...

Free Webinar: Brand Messaging With Burger King and Millennium Hotels

Nearly two-thirds of Millennial and Gen Z consumers express a preference for brands that have a point of view and stand for something. As customers demand a more personalised and meaningful relationship with the brands of their choice, it is...

How Gaming can Enhance Customer Experience

For any product or service, a good Customer Experience is essential. We see this in video games, casino, and bingo games. They are designed to ensure that the player will have a great time, remember the game, and as a...

Gift Cards: Can They Save Bricks & Mortar Stores?

The average UK consumer spends £41 more than the original value of their gift card, according to a new study. The UK Prepaid Consumer Insights Study released by First Data found that 34 percent of consumers visit a store they would not...

Case study: Data-Driven Organisational Development Based on Employee Feedback

It’s no news that satisfied employees are one of the pillars of a successful company, but what makes an employee happy and motivated? How do we know which processes are working well and which ones are criticised? What are the...