Author: CXM Editorial

Boutique Bliss: Dolce&Gabbana advancing immersive experiences

Marketing tools and brand awareness are rapidly advancing to accommodate the progression of our tech-world. We are now constantly in the search for innovative, energetic new campaigns to impress customers and other competitive businesses alike.Experiential marketing to show off your...

Join a conversation on winning CX strategies with Reputation, Greene King, and Ipsos

The CXM team are glad to announce that we will be hosting an innovative, exciting new webinar in partnership with Greene King, Ipsos and Reputation. This dynamic virtual event will explore the importance of Online Reputation Management and Customer Experience...

Winners announced for Turkey CXA’22: setting the example for all

The second edition of the Turkey Customer Experience Awards, organised by Awards International, announced the winners for this year’s programme. It was a successful year for leading companies in Turkey, with the best of the best being shortlisted for the finals....

Fashion in the metaverse: who are their customers?

The concept of the metaverse is still nascent. However, it harbours immense potential for the fashion industry in this digital revolution. Moreover, the freedom and flexibility of WEB3 allows fashion vendors of any size to break into the virtual world...

Hear me out: top five CX podcasts of 2022 (part 2)

The passion for doing right for users, employees, and the planet motivates CX leaders to constantly expand their interests and apply proven methodologies for solving wicked problems. Our insights and readership show us that the CX community is eager to...

McKinsey’s latest research finds that a third of UK consumers see a lengthy economic recession 

Consumer pessimism about the UK’s economic recovery hit an all-time high in April 2022. Nearly 35% of UK consumers say they believe the economy will show regression or fall into a lengthy economic recession. This lack of confidence in the UK’s...

The progression of the metaverse era: what challenges are social media teams tackling?

According to the recent Sprout Social’s UK & Ireland Index 2022, 85% of social media marketers anticipate incorporating new technologies like Virtual Reality, the Metaverse, and NFTs into their social media strategy within the next year. Moreover, 30% of marketers believe their...

UK EXA’22 winners announced: improving the employee experience across the UK

Last week, HR professionals and enthusiasts alike had an exceptional day. At the live UK Employee Experience Awards TM ’22, the attendees had the opportunity to bear witness to 65 finalists of the programme presenting their top initiatives. The Awards Finals and...

Is a 4-day week the future of work? An interview with Charlotte Lockhart

What would you do if you had one day off each week? Would this make you more productive, healthier, and focused on things you want to do for your career, your family, or your side business?In the latest episode of...

Leveraging the power of conversational AI for improved customer experience

Conversational AI chatbots have become a popular approach for organizations across various sectors to communicate with their consumers. At a time when remote working is more prevalent than ever, chatbots have helped many organizations maintain a consistent customer experience and...