Author: Paul Ainsworth

CXM Book Club: Redesigning the Way Work Works

We are in the midst of a landmark transformation in working culture, with both the biggest companies and the smallest start-ups faced with a workforce holding dramatically different expectations – and needs – from those in years gone by. Such changes...

Avaya Academy Graduates Praised

Avaya is celebrating the graduation of the Avaya Academy Class of 2019. Now in its second year, the Avaya Academy is an immersive development program for new hires in customer-facing functions that helps individuals enter the field with exceptional training, advanced...

London Named World’s Most ‘Digitally Ready’ City

London is the most ‘digitally ready’ city in the world, according to new research by Siemens. The brand has launched a new web-based application which reveals the readiness and potential of six major cities to embrace digitalization and develop new ways...

Students Praised for Customer Behaviour Study

Final year university students are helping to identify changing customer behaviour in a new project with outsourced customer contact centre Echo-U. The research was undertaken by Newcastle University Business School’s business management degree programme students, and Echo-U – whose Director of...

2019 UK Digital Experience Awards: Meet the Finalists

The finalists for the 2019 UK Digital Experience Awards have been announced, with an exciting line-up of big household brands and smaller innovators competing for recognition. The event is celebrating its fifth year of honouring the British organisations that offer customers...

Increased ‘Likes’ for Social Media Shopping

The number of customers who place high importance on the ability to discover and purchase directly through social media platforms has risen by 38 percent in a year, new figures reveal. The annual Shopper Experience Index, published by Bazaarvoice, involved a...

Firstsource to Create 450 Jobs in Belfast

UK Complaint Handling Awards winner Firstsource is creating up to 450 new jobs at a new £1 million base in Northern Ireland. The call centre firm – which was named Overall Winner at the UKCHAs in March after winning Gold in...

Brits Working Longest Hours in the EU

British workers are putting in the longest hours in the European Union, according to a new study.  Analysis by the TUC reveals that full-time UK employees worked an average of 42 hours a week in 2018. This was almost two hours...

CXM Book Club: Customers the Day After Tomorrow

We have now entered the third phase of digital evolution, and it is changing the behaviour and expectations of customers, fast. Thefirst phase was all about the internet, and making information accessible. The second phase was all about mobile and...

UK Customers Wary of AI Future

Large majorities of British consumers prefer dealing with humans over automated services for everything from querying a bill (85 percent) and changing account details (62 percent), to making a complaint (84 percent), buying a product or service for the first...