Author: Paul Ainsworth

2018 UK Digital Experience Awards: Winners Celebrate Success

The winners of the 2018 UK Digital Experience Awards have been revealed at a glittering Finals event in London. Virgin Trains were named Overall Winners at the ceremony, which was held by the banks of the Thames in the Park Plaza...

Customers Desire the Human Touch in AI

New research from UK Customer Experience and Digital Experience Award winners Capgemini shows that artificial intelligence is no longer alien to customers, who desire AI to become more ‘human-like’. Capgemini’s Digital Transformation Institute have released a report showing that close to three-quarters (73...

Millennials Still Prefer Bricks Over Clicks

The recurring question of whether the high street is dying and clicks have indeed replaced bricks is back in the news with House of Fraser and New Look’s high profile problems – but the largest ever fashion retail survey amongst...

Awards you can Trust!

The UK Customer, Digital, and Employee Experience Awards have received the Gold Standard Awards Trust Mark from the Independent Awards Standards Council. The honour was bestowed on hosts Awards International for their trio of ‘Experience’ awards, along with the UK Complaint...

Discussing the Future of Digital Experience With Syntasa

UK tech firm Syntasa is helping businesses provide tailored digital experiences thanks to the use of sophisticated AI Assisted Customer Analytics. The firm was among many in attendance at the recent Adobe Summit 2018 digital marketing conference in London, and...

Meet the Masters: Sign up now for CXM Masterclasses

As summer heats up, so too does your ability to hone skills in a wide range of areas thanks to Masterclasses offered by CXM. Throughout the second half of 2018, expert-led Masterclasses will train participants to perfect abilities in delivering Customer...

Startle’s Secret to Employee Experience Awards Success

Motivating staff to ‘think like owners’ was one of the key factors in helping Startle achieve success at the 2018 UK Employee Experience Awards. The firm, which helps brands provide outstanding digital venue experiences, won the Employee Engagement – Growth by...

UK Employee Experience Awards 2018: Winners Honoured in London

Some of the best businesses in the UK to work for have been honoured at the 2018 UK Employee Experience Awards. Taking place in the heart of London at the Park Plaza hotel overlooking the Thames, the spectacular day-long event saw...

UK Digital Experience Awards Finalists Announced

The finalists for the 2018 UK Digital Experience Awards have finally been revealed, and the line-up promises an exciting day of insightful presentations and tough decisions for judges. The UKDXAs are one of the highlights of the Customer Experience calendar, celebrating...

Claire Sporton: ‘AI Should Augment our Amazing Human Brains’

The robots are coming…but not as fast as some might think. That is the prediction of Claire Sporton, the recently appointed Senior Vice President of CX Innovation at ‘Voice of the Customer’ experts Confirmit. The London-based long-time CX professional has spent many...