Archives

How to reinvent your employee experience in 2022 

Last year saw just the beginning of what has been dubbed the ‘Great Resignation’. Brits, predominantly those working in leisure, hospitality, retail and healthcare, have voluntarily left their jobs at “historically elevated levels” that were last seen in 2009. While...

This week in CX: Qualtrics, Optimizely, and Serena Williams’ marketing campaign

Happy Friday! We’re bringing you the latest roundup of industry news. This week, we’re looking at new research into the cost-of-living crisis, contact centre issues, and Qualtrics’ new solutions to directly help those contact centre problems.  Key newsOn September 19th, Feedspot...

The reality of vulnerability within CX

Sarah’s storyI, and other members of the local community occasionally assist at our local food bank. The food bank provides emergency food and support to community members in need, like Sarah. Prior to her recent divorce, she and her partner...

Lost calls: the ultimate guide to monitoring, preventing, and learning from them 

Lost calls refer to a call a customer makes that fails to reach an advisor at the other end. There are different types of these that occur for a plethora of reasons. But ultimately, they are all logged as lost...

Stories from the airport: the post-Covid flying experience

Travelling over the past three years have become an emotionally charged and uncertain experience. Have our feelings towards airports changed? I decided to ask two groups of people to help me understand the current travel disruption: CX professionals working for...

As prices rise, it’s the little things that matter for long-term brand loyalty

The cost-of-living crisis is dominating UK headlines. Inflation is continuing to rise; shop prices are at their highest in 10 years; and consumer confidence is at a record low. Research suggests the cost of some everyday groceries has risen more than 20%. Consumers...

This week in CX: Kantar, Sabio, and Vodafone

Happy Friday! We’re bringing you the latest roundup of industry news. This week, we’re looking at customers fleeing businesses with slow-to-act commerce experience, Kantar’s BrandZ Most Valuable UK Brands 2022 report, and Reputation’s automotive report revealing new trends and customer attitudes. Key...

How can neuroscience studies be used to improve the overall shopping experience?  

According to Deloitte, “Neuroscience studies can be used to identify motivating elements that increase customer motivation-to-buy. This is in addition to removing distractions in the online shop and thus improving the overall shopping experience”. It gives retail businesses a better...

AI implementation: overcoming the barriers to success 

The strategic value of artificial intelligence (AI) is widely recognised by customer experience (CX) leaders worldwide. However, AI implementation in the contact centre appears to have slowed over the last year. Why the disconnect?  Recent Talkdesk research explores why CX leaders...

Christmas shopping in the face of economic uncertainty 

Consumer pessimism continues to spiral in the UK, with the cost-of-living crisis and rapidly rising inflation coupled with geopolitical uncertainty leading to downtrends in overall spending. Unsurprisingly, people are adopting an affordability-first mindset when it comes to their finances, particularly...